Marketing and Communications Officer at Ship Afrika International

About the job

• The Marketing and Communications Officer will spearhead marketing strategies and activities to promote Ship Afrika International’s brand, services, and goals.
• These include managing all print and digital marketing efforts, creating content for online platforms, developing advertising campaigns, and engaging with customers to enhance the company's market presence.

Key Responsibilities:

• Develop and implement marketing strategies, including print, online, and event marketing.
• Manage the company’s social media accounts, website updates, and email marketing campaigns.
• Create marketing materials such as flyers, brochures, and promotional content.
• Analyze market trends and competitors to inform marketing decisions.
• Collaborate with external vendors for design, printing, and advertising needs.
• Organize and participate in trade shows, exhibitions, and promotional events.
• Monitor and report on the effectiveness of marketing campaigns.
• Assist in building and maintaining relationships with key stakeholders, partners, and media contacts.
• Any other responsibility as may be assigned by the General Manager

Job Specification

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• At least two (2) years of experience in marketing, preferably in logistics or related industries.
• Proficiency in digital marketing tools and platforms (e.g. social media, SEO)
• Fast learner with the ability to handle multiple tasks simultaneously, maintain focus and adapt to a variety of challenges.
• Working knowledge of PC or Mac computer systems.
• Excellent written/verbal communication and time management skills.
• Great interpersonal and team-work skills.
• Creativity and attention to detail.