Marketing, Communication & Partner Experience Lead at Omnibiz Africa

Job Summary
Why we need this role:

• We are looking for a Marketing, Communication & Partner Experience Lead to drive brand awareness, manage partner relationships, and enhance customer experience across our distribution franchise network. 
• This role requires a strategic thinker with strong communication skills, experience in marketing, and a deep understanding of franchise operations.

Job Description

• Develop and execute marketing campaigns to promote the franchise brand and drive customer engagement.
• Manage digital and offline marketing strategies, including social media, email campaigns, and PR.
• Create content for marketing materials, websites, and social media to enhance brand visibility.
• Monitor and analyse marketing performance to optimize strategies.
• Act as the primary point of contact for franchise partners, ensuring seamless communication and support.
• Develop partner engagement programs to enhance satisfaction and loyalty.
• Organize training sessions, webinars, and networking events for franchisees.
• Work closely with sales and operations teams to ensure marketing aligns with business objectives.
• Gather insights from franchise partners and customers to refine marketing strategies.
• Implement feedback mechanisms to enhance the franchise network's overall experience.
• Ensure a consistent and high-quality brand experience across all customer touchpoints.

Experience & Qualifications

• 5+ years in marketing, communications, or partner management (preferably in franchise or distribution business).
• Strong communication, relationship management, digital marketing, and analytical skills.
• Bachelor’s Degree in marketing, Business, Communications, or a related field.
• Experience in the distribution, retail, or franchise industry.