Marketing Associate at Evolve Credit

Job Description

• Our flagship product, Configure Core Lending Platform, enables Microfinance banks, online lenders, and non-bank financial institutions to streamline and digitize the entire lending process, from origination to recovery, so that they can grow their loan portfolios faster, reduce their default rates and transform their businesses.
• We’re early stage and moving quickly with deliberate intent. If you’re passionate about banking and finance technology, interested in challenging work that makes a difference, and an experienced marketing executive, don’t skip this offer to join us.

Responsibilities:

• Conduct market research to create marketing, advertising, and campaign strategies to nurture leads, promote products, and communicate with existing customers.
• Develop and implement advertising campaigns across various channels, including digital platforms, social media, and websites.
• Monitor ad performance, analyze data, and provide recommendations for continuous improvement.
• Utilize MailerLite or similar email marketing platforms to create automated engaging email campaigns that drive customer engagement, conversion, and retention.
• Monitor marketing performance metrics and provide regular reports on campaign effectiveness, ROI, and key performance indicators.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• 2-3 years of experience in a marketing role, preferably within a SaaS or Fintech company.
• Strong technical aptitude and ability to provide technical support to both internal and external stakeholders.
• Proficient in using MailerLite or similar email marketing platforms.
• Experience in creating and implementing advertising campaigns across various channels.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and as part of a cross-functional team.
• Familiarity with best practices in digital marketing, SEO, and content marketing.
• Exceptional organizational skills with the ability to manage multiple projects simultaneously.

Benefits and Perks:

• Health insurance/HMO coverage.
• Work tool provision, including work computer.
• Option to work remotely.