Marketing Associate (Entry Level) at I-Train Africa

Reports To: Marketing Manager
Supports: Content Execution & SEO Specialist, Partnerships & Campaigns Team

Role Overview:

The Marketing Associate is an entry-level execution role responsible for supporting the implementation of marketing and content activities across I-Train Africa’s brands. This role is ideal for a highly organized, proactive beginner who wants hands-on exposure to content, campaigns, partnerships, and digital marketing operations.
You will support day-to-day execution, ensure tasks move from plan to completion, and help keep marketing initiatives running smoothly.

Key Responsibilities:

Marketing Execution Support

• Support the implementation of marketing campaigns and content plans.
• Assist in executing social media, email, and website content initiatives.
• Help track deliverables, deadlines, and weekly marketing tasks.
• Ensure assigned tasks are completed accurately and on time.

Content & Social Media Support

• Assist in content preparation (captions, basic scripts, formatting).
• Support content scheduling and publishing across social platforms.
• Help repurpose existing content into simple formats (posts, captions, visuals).
• Conduct basic content research (trends, competitors, formats).

SEO & Digital Support

• Assist with uploading blog posts and website content to CMS.
• Support basic on-page SEO tasks (formatting, internal links, metadata updates).
• Help update and refresh existing website content as guided.

Campaigns & Partnerships Support

• Support marketing efforts tied to programs, events, and partnerships.
• Assist with outreach materials, tracking responses, and follow-ups.
• Help document campaign activities and results.

Reporting & Coordination

• Assist in gathering basic performance data (engagement, reach, traffic).
• Maintain marketing trackers, content calendars, and shared documents.
• Support coordination between content, design, and marketing teams.

Skills & Competencies:

• Strong willingness to learn and execute quickly.
• Good written communication and attention to detail.
• Basic understanding of social media platforms and digital marketing.
• Organized, reliable, and able to follow instructions clearly.
• Comfortable working with tools like Google Docs, Sheets, Canva, and social platforms.
• Ability to work in a fast-paced, execution-driven environment.

Who This Role Is For:

• Recent graduates or early-career professionals interested in marketing.
• Candidates looking to build practical experience in content and digital marketing.
• Individuals who are proactive, dependable, and execution-oriented.