Growth & User Acquisition Specialist at Whoosh Logistics Nigeria

Responsibilities
As our Growth and User Acquisition Specialist, you’ll play a key role in expanding WhooshNG’s reach and impact by:
Developing and Executing Growth Strategies:

• Creating and implementing strategies to drive user acquisition, engagement, and retention.
• Identifying and prioritizing new customer segments, channels, and market opportunities.
• Launching growth-driven campaigns to increase website traffic and customer conversions.
• Continuously monitoring and optimizing initiatives for measurable success.

Driving User Acquisition

• Planning and executing marketing campaigns across digital platforms (social media, paid ads, SEO, and email marketing).
• Collaborating with the marketing team to develop engaging and impactful content.
• Building strategic partnerships with vendors, agents, and influencers to expand WhooshNG’s presence.
• Analyzing acquisition funnels to identify and implement improvements.

Leveraging Data for Insights

• Interpreting user data to understand behavior, preferences, and trends.
• Tracking key performance indicators (KPIs) to refine growth strategies.
• Utilizing data insights to enhance marketing campaigns and overall user experience.

Boosting Retention and Engagement

• Implementing retention initiatives such as loyalty programs, personalized messaging, and special offers.
• Collaborating with customer support to resolve pain points and enhance satisfaction.
• Developing targeted strategies to increase repeat usage and minimize churn.

Cross-Functional Collaboration

• Partnering with product, operations, and marketing teams to align on growth objectives.
• Managing relationships with external agencies and partners to ensure seamless execution.

What You Bring

• Interested candidates should possess a Bachelor's Degree with 1 - 3 years experience
• Proven experience in growth marketing, user acquisition, or a related role.
• Strong analytical skills with a data-driven approach to decision-making.
• Excellent communication and leadership abilities.
• Creative thinking to develop compelling campaigns and strategies.
• Join WhooshNG and be part of a team that’s revolutionizing logistics with innovative growth strategies!.