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  • Posted: Jan 17, 2023
    Deadline: Not specified
  • AltSchool Africa is an Edtech product, an alternative to school, launched with the sole motivation to increase employability and reduce unemployment by helping Talents in Africa jump-start a career in Tech. With AltSchool Africa, everyone can benefit from the myriad of opportunities available in Tech. At AltSchool Africa we pride ourselves on possessing a...
    Read more about this company


    Lead, Marketing

    You will lead a lean team of customer support execs, content creators, and social media analysts, working cross-functionally with other internal stakeholders including senior management in product & engineering,  operations, partnerships, and community engagement whilst designing and implementing data-driven growth and content marketing initiatives. 

    What you will be doing

    • Develop and implement all marketing and communications strategies for AltSchool and its sister company TalentQL
    • Oversee the development and implementation of strategies for growth marketing campaigns, with a focus on content marketing, social media marketing, and paid advertising
    • Create brand marketing campaigns (in collaboration with relevant internal teams) aimed at increasing brand awareness and engaging with existing audiences
    • Promote the creation of programs or events to promote AltSchool’s product and service offerings
    • Maintain the brand integrity and strategically position the AltSchool brands as an industry leader in its category
    • Oversee the launch of new products, and services, and manage associated brands to meet profitability goals and targets.
    • Optimize AltSchool’s marketing for growth through customer loyalty and customer brand advocacy
    • Follow topical issues, industry trends, and the larger media ecosystem to create opportunities to share AltSchool’s corporate story
    • Support with crisis communications and brand reputation management
    • Handle international and national media inquiries, make presentations and appearances on behalf of the brands
    • Develop a unified approach to the company’s overall marketing efforts in collaboration with other teams, ensuring consistent brand voice across all initiatives
    • Leverage analytic tools for market research to find ways to enhance the company’s marketing efforts 
    • Compile performance reports to brief executive leadership on marketing initiatives and provide recommendations on improvement strategies


    What we are looking for

    • 4+ years of marketing experience with core expertise in growth and performance marketing
    • Previous experience working with a marketing Agency or an FMCG brand is preferred 
    • Proven marketing leadership experience: with 2+ years of supervisory experience, leading a team 
    • Have a knack for process development & improvement
    • Proven marketing automation experience with the ability to develop data-driven and multichannel marketing strategies/methods such as A/B testing, email marketing, text (SMS) marketing, direct mail, social media, search engine optimization (SEO) 
    • Experience in planning and executing proactive branding and communications initiatives
    • Agile Marketing Operations: Comfortable in an agile operating environment where initiative is encouraged, and stakeholder consensus is required for success
    • Analytical: Ability to use various marketing analytics tools e.g Google Analytics
    • Growth hacker mentality: understanding growth hacking techniques
    • Storytelling: Ability to synthesize data (quantitative and qualitative) into a compelling story that resonates with your potential customers.


    go to method of application ยป

    Technical Curriculum Builder

    To succeed in the role, you will need to be goal-oriented, project-driven and keen on delivering best-in-class education and learning experiences targeting the tertiary level at scale. You will also need to be comfortable working with a healthy sense of urgency in a fast-paced business environment.

    Who you are

    You will be a great fit for this role if you :

    • Are experienced with  technical writing, can break down complex concepts, and clearly communicate them to a target audience for educational purposes
    • Deeply understand the role of core CS fundamentals in technology careers and can identify what is missing in this area across African tertiary education
    • Can resourcefully and efficiently build a curriculum from the ground up, and with pedagogy and delivery in mind. Can leverage the public domain, subject matter experts e.t.c in the process
    • Have experience working/ supporting related curriculum development projects or tech learning programs such as ALC, HNG, etc

    You are a fit for this role if you are a guru in (or have a flare for) technical writing with expert knowledge of Microsoft technologies. Your previous experience working on or supporting related curriculum-building projects or tech learning programs such as ALC, HNG, etc. will be a great asset.

    Job Responsibilities

    • Identify the industry skills, knowledge, and learning gaps for CS fundamentals at the tertiary level
    • Identify the industry skills, knowledge, and learning gaps for software engineering at the tertiary level  
    • Lead the design of a detailed and structured educational curriculum, training manual, and content  production targeting the tertiary level,
    • Set learning objectives for each module and determine evaluation criteria 
    • Identify and prepare learning resources for learning instructors as required
    • Engage stakeholders to ensure successful completion and delivery 


    What election requirements

    • 5+ years of proven work experience as a Technical Curriculum developer/manager, Engineer or Developer Advocate
    • Experience working on curriculum for large-scale learning and growth programs such as ALC, HNG, e.t.c 
    • Experience delivering curriculum targeting tertiary level 
    • Understanding of core CS subjects/domain areas
    • Experience with technical writing or technical content production
    • Experience in Edtech is an advantage 

    Method of Application

    Use the link(s) below to apply on company website.


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