Blue Wave New Energy Technology Nigeria Company Limited is an innovative new energy company headquartered in Nigeria, committed to providing economical and sustainable power energy solutions to the African continent. The company was founded in 2023 and is headquartered in Lagos, with R&D and manufacturing centres in Jiangxi, China.
Core Objective
Through TikTok livestreaming, short video content, and social media marketing, the TikTok Live Sales Manager will:
- Generate end-user sales leads
- Increase livestream sales conversion
- Drive WhatsApp inquiries and sales
- Generate distributor and agent leads
- Build a strong online customer traffic pool
- Achieve continuous direct online sales growth
Key Responsibilities
TikTok Livestream Sales
- Plan and manage TikTok livestream sales activities
- Promote products including:
- Portable Power Stations
- Hybrid Inverters
- Solar ESS Systems
- Solar Products
- Use livestreams to achieve:
- Product sales
- Customer inquiries
- WhatsApp traffic generation
- Customer lead collection
- Private traffic conversion
End-User Lead Generation
Generate customer leads through:
- TikTok livestreams
- Short video content
- Facebook Ads
- TikTok Ads
- Product demonstrations
- Limited-time promotional campaigns
Target customer groups include:
- Residential users
- Small business owners
- Retail shops
- Small offices
- Remote workers
Online Direct Sales Conversion
Drive online direct sales through:
- TikTok Shop
- WhatsApp sales conversion
- Private customer operations
- Livestream promotions
- Installment payment campaigns
- Community group-buying programs
Livestream Operations Management
- Develop livestream scripts and sales strategies
- Organize livestream product demonstrations and promotional events
- Manage livestream operation teams, including:
- Hosts
- Moderators
- Assistant Hosts
- Content Operators
- Analyze livestream performance data and continuously optimize operations
- Research TikTok trends and competitor livestream strategies
Distributor & Agent Development
Generate business opportunities through livestreams and social media by:
- Acquiring distributor leads
- Recruiting community agents
- Developing installer and engineer partnerships
- Expanding distribution networks
Requirements
- Minimum of 2 years' experience in TikTok livestreaming, e-commerce livestream sales, or social media sales
- Strong understanding of TikTok Live operational models
- Experience in mobile phones, home appliances, electronics, solar, renewable energy, or energy storage industries is preferred
- Strong sales mindset with a results-driven attitude
- Excellent communication, presentation, and persuasion skills
- Familiarity with TikTok Shop and online sales processes
- Comfortable appearing on camera and engaging with online audiences
- Ability to manage livestream teams and coordinate sales campaigns
- Familiar with WhatsApp customer conversion and lead nurturing processes
- Strong execution, reporting, and data analysis skills
Preferred Qualifications
- Proven record of achieving livestream sales targets
- Experience in renewable energy, inverter, solar, or energy storage industries
- Experience running Facebook and TikTok advertising campaigns
- Distributor, dealer, or channel development experience
- Experience managing private traffic/customer communities
- Strong personal social media presence or influence is an advantage
Key Performance Indicators (KPIs)
Sales KPIs
- Monthly livestream GMV
- Monthly direct sales revenue
- TikTok Shop sales performance
- WhatsApp sales revenue
- Number of installment-payment customers
Lead Generation KPIs
- Number of end-user leads generated monthly
- Number of qualified WhatsApp inquiries
- Distributor leads generated
- Community agent leads generated
- New customer acquisition growth
Conversion KPIs
- Livestream conversion rate
- Advertising ROI
- Customer response rate
- Customer closing rate
- Private traffic conversion rate
Traffic & Engagement KPIs
- Average livestream viewers
- Likes, comments, and shares engagement rate
- Follower growth
- Video views and reach
Compensation & Benefits
- Basic Salary: ₦250,000 – ₦300,000 per month (excluding commissions)
- High sales commissions
- Livestream performance bonuses
- Advertising traffic and marketing support
- Team performance incentives
- Ongoing product and sales training
- Career growth and advancement opportunities
- Performance-based salary reviews and promotions
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