Product Growth Manager at The Concept Group

Job Summay

• As a Growth Manager within our financial services organization, the incumbent will play a pivotal role in driving market growth, enhancing product reach, and optimizing the performance of our product portfolio. 
• This position requires a strategic thinker with a deep understanding of financial markets, a passion for innovation, and the ability to collaborate across multiple team to deliver high-impact, market-leading financial service solutions that align with our market growth objectives

Scope an Impact

• The Growth Manager role encompasses strategic planning, market growth initiatives, with a focus on expanding product reach and enhancing operational efficiency. 
• This position significantly influences the effectiveness of our product portfolio, drives competitive market positioning, and ensures organizational adaptability to evolving market dynamics. 
• The role contributes to strategic decision-making, financial performance optimization, and proactive responses to customer demands

Duties and Responsibilities
Target Market Strategy and Growth:

• Develop and execute growth strategies specific to target markets to achieve the desired growth objectives and set KPIs
• Oversee the entire growth strategy, coordinating with various internal and external stakeholders in driving the target market growth
• Responsible for identifying growth opportunities and implementing strategies to capitalize on them
• Utilize data-driven insights to identify growth opportunities and optimize performance in the target market
• Analyze market trends and competitor strategies to identify growth opportunities and oversee the implementation of initiatives to drive the desired market growth
• Carry out product users' needs and to identify growth opportunities to drive performance improvements
• Design and implement metrics to monitor the success of processes, and refine the process on actual

Product Lifecycle Management:

• Manage the end-to-end product lifecycle, from conceptualization to retirement, ensuring maximum market relevance and profitability.
• Regular update of the Product Requirement Documents (PRDs) to adapt to changing market needs.
• Develop rigorous testing protocols to ensure quality assurance and market readiness.
• Formulate customer retention strategies to drive loyalty and enhance product lifecycle value.

Market, Data-Driven Analysis & Recommendations

• Analyze data on customer acquisition, retention, and revenue growth 
• Develop data-driven recommendations for product improvements, new features, and marketing strategies

Effective Collaboration and Stakeholder Management:

• Collaborate with Offline Sales teams to expand product reach through effective recruitment and offline sales channel
• Gather continuous feedback from the offline Sales team on product performance to inform the development and align with market needs
• Support offline Sales Channels in developing and implementing effective go-to-market strategies
• Work closely with Business Operations to enhance processes, streamline product rollout, and increase operational efficiency

Product Adoption Channels Optimization:

• Develop and implement initiatives to introduce new viable channels for product adoption.

Requirements

• Bachelor’s Degree in Finance, Business, or a related field. Relevant certifications (e.g., CFA, CFP) is a plus.
• Proven experience (3+ years) in product management, and experience in financial products an added
• Strong understanding of financial markets, investment products, and regulatory frameworks
• Excellent Analytical strategic thinking, and problem-solving skills.
• A desire to understand consumer behavior and mindset
• Curious about metrics, execution processes, and keeping an eye out for details
• Exceptional communication and interpersonal skills to collaborate effectively with diverse stakeholders.
• Proven ability to manage multiple projects simultaneously and meet tight deadlines
• Familiarity with agile development methodologies is an advantage.