Brand Officer, Corp Member (NYSC) at Resource Intermediaries Limited

Key Responsibilities
Content Creation & Development:

• Support the creation of engaging content (graphics, short-form videos, captions, and basic designs) aligned with the organization’s brand identity
• Assist in developing content for social media, website updates, newsletters, and internal communications
• Contribute ideas for campaigns, storytelling, and brand visibility initiatives

Social Media Management:

• Schedule and publish content across the organization’s social media platforms in line with the content calendar
• Monitor engagement (comments, messages, mentions) and escalate or respond appropriately under guidance
• Track basic performance metrics (reach, impressions, engagement) and provide weekly summaries

Brand Consistency & Compliance:

• Ensure all published content aligns with brand guidelines (tone, visuals, messaging)
• Support the enforcement of brand standards across internal and external materials
• Assist in reviewing content to maintain a consistent and professional brand image

Collaboration & Execution Support:

• Work closely with the Branding & Corporate Communications Manager on campaign execution
• Support coordination with other departments to gather content, stories, and updates
• Assist in organizing branding-related activities, events, or internal initiatives

Research & Trend Monitoring:

• Stay updated on social media trends, digital marketing practices, and competitor activities
• Provide insights and recommendations to improve content relevance and engagement
• Identify opportunities for creative brand positioning

Administrative & Operational Support:

• Maintain organized content folders, media libraries, and documentation
• Support basic reporting, documentation, and tracking of branding activities
• Assist with vendor coordination where required (e.g., printers, designers, media partners)

Learning & Development (Core to Role):

• Actively participate in training and mentorship provided by the Branding & Corporate Communications Manager
• Demonstrate willingness to learn tools (e.g., design platforms, scheduling tools, analytics dashboards)
• Gradually take on more responsibility in content ownership and campaign execution