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  • Posted: Jul 24, 2020
    Deadline: Aug 28, 2020
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    PHS is a specialist health care staffing and recruitment firm with a fresh outlook to the recruitment process. Our aim is to provide a satisfactory service to our clients and candidates here in Nigeria and for Overseas companies looking to recruit the best for their organisation.
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    Brand Manager

    Job Description

    • This individual will be responsible for developing product support programs, product positioning, and guiding field implementation to achieve budgeted targets and market share in Nigeria.

    Requirements

    • Define the implementation plans of the assigned brands.
    • Manage the Annual & Quarterly brand planning cycle from situation analysis, through planning and execution of tactical activities
    • Actively contribute to brand and business strategy for the organisation
    • Conduct quarterly regional cycle meetings reviewing the brand performance and succeeding quarter's brand plans
    • Drive market requirements for current & future brands/line extensions by conducting market research and feasibility studies through in-house team or external agencies
    • Conducting regional product knowledge training workshops to improve the knowledge and communication strategy of the sales team.
    • Provide in-depth industry, market & competitive brand analysis through market research & surveys.
    • Work closely with Regional Marketing and Local sales to develop and execute sales tactics, tools, and marketing input materials.
    • Ensure all local communication and promotion is aligned with the core brand strategy as provided by Central Marketing, ensuring consistent communication of the brand key messages to create a distinct product positioning.
    • Maintain a tracking and reviewing system to track, control, and improve the implementation of agreed marketing programs. Maintain Brand Performance review sheet, update periodically across life cycle of the brand.
    • Maintain records of all marketing activities, items, and marketing spends. Track market share & Rank of the brand quarterly using external & Internal analysis.
    • Provide inputs in developing Pricing and Packaging Strategies.
    • Proactively communicate with Senior Management on the plans & business performance of the assigned brands.
    • Ideal new products & extensions to strengthen the brand portfolio.

    Qualifications

    • Postgraduate / B.Sc Degree in Life Sciences.
    • 5 to 7 years of sales and marketing experience.
    • Currently works in this capacity.
    • Must reside in Lagos.

    Method of Application

    Interested and qualified candidates should send their CV to: careers@phs.com.ng using the "Job Title" as the subject of the email.

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