Social Media Specialist at Buffer Media

Responsibilities

• Execute the creation and publishing of relevant, original, and high-quality content
• Maintain a regular publishing schedule
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
• Optimize company pages within each platform to increase visibility of company's social content
• Moderate all user-generated contentCreate and maintain editorial calendars and schedules
• Collaborate with other departments to manage reputation, identify key players and coordinate actions
• Work with the marketing team to create a solid branding message across all channels
• Create social media campaigns and call to actions that drive engagement and conversions
• Monitor and tracking all outgoing and incoming social media communication.

Qualifications

• OND/HND/Bachelor's Degree in Business, Journalism, Marketing, Communications, or a related field is required
• 2+ years experience in social media or related field
• Excellent consulting, writing, editing, presentation and communication skills
• Strong understanding of user-generated content management, content marketing and reputation management
• Demonstrable social networking experience and social analytics tools knowledge
• Knowledge of online marketing and good understanding of major marketing channels