Jobs at Multipro Consumer Products Limited

Role Purpose

• Drive new customer acquisition and brand awareness, both online and offline, ensuring a steady inflow of traffic to Daily Need.

Key Responsibilities
Digital Growth:

• Plan and execute paid campaigns (Meta, Google, TikTok)
• Run social media and influencer campaigns
• Build referral and affiliate programs

Offline / City-wide Marketing:

• Plan and execute banners, hoardings, posters, offline activations
• Collaborate with Creative Designer for campaign visuals
• Coordinate with vendors and operations for execution
• Measure offline campaign effectiveness using promo codes, QR codes

Strategy & Reporting:

• Monthly growth strategy across all channels
• Analyze performance and generate actionable insights
• Align campaigns with merchandising and inventory.

KPIs

• New users acquired (online + offline)
• Traffic volume and campaign ROI
• CAC (Customer Acquisition Cost)
• Promo code / QR code usage from offline campaigns.

Ideal Background

• 4 years in growth marketing, performance marketing, or demand generation
• Experience in e-commerce or consumer brands
• Exposure to offline campaigns (OOH, banners) a plus.

Skills & Competencies:

• Performance marketing and growth hacking
• Digital analytics and attribution
• Offline marketing execution experience
• Strong project management and collaboration skills.

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Role Purpose

• To create visually compelling creative assets that effectively support Growth, E-Commerce Merchandising, and CRM campaigns, driving engagement and conversion across all channels.

Responsibilities

• Design high-quality campaign creatives, banners, and product visuals tailored for digital and offline platforms.
• Ensure consistent brand identity and visual standards across all online and offline communication channels.
• Collaborate closely with Growth and Merchandising teams to align creative output with business and campaign objectives.
• Provide creative support for promotional campaigns, seasonal activations, and product launches.

Key Performance Indicators (KPIs)

• Campaign Engagement Metrics (CTR, Likes, Shares)
• Timely Delivery of Creative Assets
• Conversion Support Rate for Merchandising Campaigns.

Ideal Background:

• Minimum of 3 years of experience in digital or brand design, preferably within an e-commerce or consumer brand environment.

Skills and Competencies:

• Proficiency in industry-standard design tools including Adobe Suite, Figma, and Canva.
• Strong visual storytelling ability with a keen eye for aesthetics and detail.
• Solid understanding of digital marketing principles and e-commerce visual best practices.
• Excellent collaboration and communication skills for working across multidisciplinary teams.

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Role Purpose

• To convert platform traffic into revenue by optimizing product placement, managing promotional campaigns, and enhancing the overall online shopping experience.

Key Responsibilities

• Manage homepage and category merchandising to maximize product visibility and sales performance.
• Plan and execute flash sales, bundles, combos, and seasonal campaigns aligned with business objectives.
• Optimize product listings including images, descriptions, and categorization to improve discoverability and conversion.
• Analyze platform data including traffic, conversion rates, and Average Order Value (AOV) to inform merchandising decisions.
• Monitor inventory sell-through rates and proactively recommend promotions to manage stock levels effectively.

Key Performance Indicators (KPIs)

• Conversion Rate
• Average Order Value (AOV)
• Campaign Revenue
• Inventory Sell-Through Rate
• Product Page Engagement.

Ideal Background

• Minimum of 3 years of experience in e-commerce merchandising, marketplace operations, or digital retail.
• Hands-on experience with platforms such as Shopify, Magento, or major online marketplaces.

Skills and Competencies:

• Proven expertise in e-commerce merchandising and Conversion Rate Optimization (CRO).
• Strong analytical mindset with a data-driven approach to decision making.
• Demonstrated ability to plan, execute, and evaluate campaigns end-to-end.
• Deep understanding of customer purchase behavior and online retail trends.