Job Opportunities at Libra Motors Limited

Job Description

• If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Executive to develop, implement, track and optimize our digital marketing campaigns across all digital and offline channels.
• You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution.
• The Digital Marketing Representative will work with the business development/sales team, supporting teams (such as programmers), and vendors to launch campaigns on time and on budget.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

• B.Sc Degree in Marketing or a related field
• 2 - 4 years proven working experience in digital marketing
• Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement.

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Responsibilities & Specialty

• Strong TSQL/VSQL skills and experience in constructing complex queries and stored procedures for Microsoft SQL.
• Must be proficient in JavaScript, SOAP- or REST-based web services, XML and JSON technologies.
• Lead new technology introductions.
• Write code to create single-threaded, multi-threaded or user interface event driven applications, both stand-alone and those which access servers or services.
• Follows company IT processes and IT procedures for managing change, managing code, scheduling changes using company standard tools and processes.
• Collaborate with and oversee the work of others in the design, development and implementation of client solutions
• Define technical, operational and user requirements, create conceptual architecture and solution-design materials, and develop the solution against the design
• Collaborate with business partners and other teams to understand new functionality
• Lead and co-ordinate with offshore team to make sure the project deliverables and timelines are met
• Take Project Lead responsibilities when necessary
• Utilisation of standard Microsoft stack technologies
• Supporting developers by providing technical and task direction
• Create technical and operational system documentation
• Ensuring compliance with IT Technology Roadmap
• Production support and escalation.Provide point of escalation during the day and off-hour
• Work closely with the development management team to design and implement use cases
• Analyze business requirements then design and code web applications, services, and batch processes using .NET framework 3 and web form
• Document code using XML comments
• Meeting with technology managers to determine application and website requirements.
• Upgrading existing .NET websites and applications.
• Analyzing system requirements and delegating development tasks.
• Developing technical specifications.
• Writing scalable code for .NET software applications.
• Reviewing and debugging .NET applications.
• Providing support for junior developers.
• Deploying functional websites, programs, and applications.
• Drafting software and application operating procedures.

Requirements

• Bachelor’s Degree in Computer Science or Information Technology.
• Previous experience as a .NET developer.
• High-level managerial skills.
• Knowledge of .NET languages including C#, Visual Basic.NET, C++/CLI, J#, and JavaScript.NET.
• Proficient with front-end development languages including JavaScript,

HTML5, and CSS:

• Excellent problem-solving skills.
• Good verbal and written communication skills.
• Experience with SQL Server, Oracle, or other relational databases
• Experience in working with Metastorm
• ·2- 3+ years of experience with IT as a Web application developer using .NET, C#, or other object-oriented programming languages for application development
• ·2- 4+ years of experience with relational databases, including Microsoft

SQL Server, Oracle, or MySQ:

• Knowledge software design patterns
• Experience with Telerik UI tools for ASP.Net and MVC
• Extensive experience with .NET LINQ
• Thorough understanding of relational database design, and experience in implementing relational database objects such as tables, views, triggers, and stored procedures
• Experience is SQL Reporting Services
• Experience in C# .Net, WPF, and MVVM
• 5+ years’ experience SQL Server and Oracle (creating SQL, table design,
• views, stored procedures, triggers)
• Ability to provide integrated technical solutions to meet abstract client
• requirements
• Ability to develop design and prototypes based on customer requirements.

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Role Responsibilities

• Attracting new clients by innovating and overseeing the sales process for the business
• Working with senior team members to identify and manage company risks that might prevent the growth
• Identifying and researching opportunities that come up in new and existing markets
• Preparing and delivering pitches and presentations to potential new clients
• Combining efforts and fostering a collaborative environment within the business as a whole
• Communicating with clients to understand their needs and offer solutions to their problems
• Creating positive, long-lasting relationships with current and potential clients
• Maintaining client activities in CRM
• Developing and presenting proposals customized for each client’s specific business needs
• Ensuring excellent customer service through regular client follow up
• Developing rapport with key decision-makers
• Translating proposals into ready-to-sign contracts
• Owning the sales lifecycle from prospecting to implementation

Requirements

• Interested candidates should possess a Bachelor's Degree in relevant fields with 2 - 5 years work experience.