Social Media Manager at Pruvia Integrated Limited

Job Summary

• We are seeking a highly creative, innovative, and results-oriented Social Media Manager to lead and manage our digital presence across multiple platforms.
• The ideal candidate must be versatile in all aspects of social media marketingand possess a verifiable track record of successfully growing brands, generating quality leads, increasing engagement, and executing high-performing digital campaigns.
• The successful candidate will be responsible for developing and implementing strategies that enhance brand visibility, drive customer acquisition, and support the company's sales and marketing objectives.

Key Responsibilities

• Develop and execute comprehensive social media and digital marketing strategies.
• Manage and grow the company's presence across Instagram, Facebook, LinkedIn, X (Twitter), TikTok, YouTube, and other relevant platforms.
• Create, plan, and publish engaging and conversion-driven content, including graphics, videos, reels, and promotional campaigns.
• Design and manage paid advertising campaigns to generate leads and maximize return on investment.
• Build and implement social media campaigns that support recruitment, sales, and brand awareness objectives.
• Monitor social media trends, market developments, and competitor activities to maintain a competitive edge.
• Engage with online communities and ensure prompt responses to inquiries and messages.
• Collaborate with the marketing and sales teams to develop effective digital campaigns.
• Track, analyze, and present performance reports using social media analyticand digital marketing tools.
• Manage content calendars and ensure consistent brand messaging across all platforms.
• Work with creative teams to produce high-quality multimedia content.
• Develop influenceand partnership strategies where necessary to increase brand reach.

Requirements

• Bachelor's Degree in Marketing, Mass Communication, Business Administration, Public Relations, or any related discipline.
• Minimum of 5 years of proven experience as a Social Media Manager, Digital Marketing Specialist, or related role.
• Must be versatile in social media marketing, content strategy, paid advertising, audience engagement, and lead generation.
• Must have a verifiable track record of managing successful social media campaigns and delivering measurable business results.
• Evidence of previous achievements, portfolios, or case studies demonstrating social media growth and campaign success will be required.
• Strong understanding of social media algorithms, SEO basics, and digital marketing best practices.
• Proficiency in social media management, analytic, and scheduling tools.
• Strong copywriting, storytelling, and content development skills.
• Basic graphic design and video editing skills will be an added advantage.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.

Key Competencies:

• Social Media Strategy and Execution.
• Digital Marketing and Lead Generation.
• Content Creation and Brand Storytelling.
• Paid Advertising Campaign Management.
• Analyticand Performance Reporting.
• Creativity and Innovation.
• Strategic Thinking.
• Excellent Time Management.
• Results-Driven Mindset.