Social Media Manager at News Central TV

Key Responsibilities

• Develop, implement, and manage our social media strategy.
• Develop a content calendar.
• Manage and oversee social media content.
• Measure the success Of every social media campaigns.
• Stay up to date with latest social media best practices and technologies.
• Attend events and educational conferences.
• Work with copywriters and designers to ensure content is informative and appealing.
• Collaborate with Marketing, Sales and Product Development teams.
• Optimize and monitor SEO and user engagement and suggest content optimization.
• Communicate with industry professionals and influencers via social media to create a strong network.
• Community management on all social media channels.
• Lead on the day-to-day management of our digital channels, creating inspirational, informative, and engaging content.
• Plan, produce and create a program of digital content to be used across all our digital channels for effective publication.
• Develop creative ideas, suggest new innovative ways Of delivering digital content and keep up to date with the latest digital marketing trends.

Person Specification

• Bachelor's Degree in advertising, Marketing, Communication Science or equivalent.
• Excellent written and verbal communication skills.
• Firm grasp of emerging digital tools.
• Thorough understanding of digital touch points.
• Excellent interpersonal skills.
• Insightful and perceptive.
• Business knowledge.
• Deadline driven.
• Understanding of web analytics.
• Possess broad knowledge of best digital practices.