Social Media Manager at HR-on-Wheels

Job Summary

• We are seeking a dynamic and creative Social Media Manager to join our marketing team. 
• In this role, you will be responsible for managing and growing our social media presence across multiple platforms, with a focus on brand awareness, engagement, and lead generation. 
• You will play a key role in developing and executing content strategies that align with our goals of showcasing thought leadership, fostering community engagement, and promoting our HR consulting services.

Key Responsibilities

• Content Creation & Management: Develop, create, and curate engaging content for social media platforms (LinkedIn, Twitter, Facebook, Instagram, etc.) that highlights our HR expertise, services, and company culture.
• Strategy Development: Work with the marketing team to create a comprehensive social media strategy that supports brand growth, awareness, and business goals.
• Engagement & Community Building: Engage with followers, respond to comments and messages, and cultivate an active online community around HR-related discussions and topics.
• Analytics & Reporting: Monitor, analyze, and report on key performance metrics (KPIs) for social media campaigns. Provide actionable insights to improve performance and drive traffic.
• Brand Voice & Consistency: Ensure consistency in brand messaging, voice, and style across all social media platforms.
• Campaigns & Ads: Plan and execute paid social media campaigns to drive leads and conversions for our consulting services.
• Collaboration: Work closely with the HR consulting team to highlight case studies, success stories, and HR industry trends.

Requirements

• OND / HND / BSc in Marketing, Communications, Business, or a related field.
• 2+ years of experience in social media marketing, preferably within HR, recruitment, or a B2B environment.
• Strong knowledge of social media platforms, trends, and best practices.
• Excellent communication, writing, and editing skills.
• Proficiency in social media management tools.
• Ability to think creatively and strategically with a strong attention to detail.
• Understanding of the HR industry and its language is a plus.
• Experience with social media advertising (Facebook Ads, LinkedIn Ads).
• Knowledge of SEO and content marketing strategies.
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite).
• Ability to work independently in a hybrid work environment.
• This is a full-time role, candidate must have completed the NYSC
• Proximity to location is a PLUS.