Sales Executive at DAG Industries Nigeria Limited

Job Summary

• The Sales Executive is responsible for generating sales, managing client accounts, and expanding the company’s market share for industrial and automobile lubricant products.
• The role involves identifying business opportunities, developing long-term customer relationships, and ensuring consistent product availability across industrial clients, auto shops, distributors, fleet companies, and mechanical garages.

Key Responsibilities

• Develop and implement sales strategies to promote industrial and automotive lubricant products.
• Identify new business opportunities across factories, manufacturing plants, workshops, transport/logistics firms, and automotive dealerships.
• Handle client inquiries, negotiate pricing, and close sales deals.
• Provide after-sales support and ensure customer satisfaction.
• Conduct regular market visits to monitor competitor activities, pricing, and new product offerings.
• Manage relationships with distributors, retailers, auto-part sellers, and lubricant resellers.
• Monitor product availability in assigned territories and ensure proper merchandising.
• Support promotional campaigns and trade marketing activities.
• Build and maintain strong relationships with existing and potential clients while providing exceptional customer service by promptly addressing inquiries and resolving issues.
• Possess in-depth knowledge of the features, benefits, and applications of Korect lubricants, educate dealers, riders, Mechanics about the technical aspects of Korect lubricants.
• Ensure market awareness, keep updated on industry trends, competitor activities, and market developments, and report the same.
• Carry out trainings for all Lube Customer Service Attendants.
• Drive Secondary sales in the market
• Create awareness for the availability of Lube products to both current and prospective customers.
• Understand business activities, customer needs and provide advice on products and services.
• Supervise distributors and wholesalers for their stocks replenishments.
• Ensuring growth and structured distribution network for lubricant business in the territory
• Conduct regular customer visits and offer training to dealers, resellers and end customers on safe products handling and usage.

Requirements
Candidate Profile Requirements:

• Graduate in Chemical Engineering, Automobile Engineering, or any other discipline
• Minimum of 5 years’ experience in lubricant sales
• Experience in Industrial Lubricants or Automobile Lubricants (Aftermarket or B2B)
• Must have direct engagement experience with lubricant stockists, wholesalers, and retailers in their current role

Skills & Competencies:

• Strong knowledge of lubricant products and their industrial/automotive applications.
• Excellent selling, negotiation, and customer relationship skills.
• Ability to understand technical product specifications.
• Good communication and presentation skills.
• Strong market research and competitor analysis ability.
• Proficiency in MS Office and CRM software.
• Ability to meet targets and work with minimal supervision.

Compensation
N250,000 – N600,000 / Month (negotiable for the right candidate).