Marketing Manager  (Telco Aggregator Business) at Rovedana

Salary Package: 400,000 Naira Base Pay + 10% On All Sales (Negotiable)

Benefits: 13th Month Salary, Leave Bonus, Health Insurance, Performance Bonus etc..

Job Overview: 

The Marketing Manager will be responsible for developing and executing marketing strategies that drive brand visibility, foster customer acquisition, cultivate business partnerships, and promote revenue growth on different products and platforms.

The ideal candidate should have a strong background in telecommunications, financial services, non-financial business, and FMCG, with a proven record of delivering high-impact marketing campaigns and winning business bids with proven results.

Key Responsibilities:

• Develop and execute marketing initiatives that directly contribute to sales and revenue growth.
• Collaborate with sales and business development teams to align marketing campaigns with revenue and customer acquisition targets.
• Track marketing ROI and ensure that all campaigns deliver measurable business Outcomes.
• Plan and manage marketing campaigns across digital and traditional media channels to increase brand awareness and market share.
• Lead go-to-market strategies for new products, platforms, and services..
• Conduct market research, consumer insights, and competitor analysis to identify growth opportunities.
• Manage media relations, public relations, sponsorships, and events.
• Track marketing performance metrics, analyze campaign results, and recommend optimization strategies.

Key Requirements:

• Bachelor’s degree in Marketing, Business Administration, Communications, or related discipline(Master’s degree or MBA preferred).
• Minimum of 5+ years of marketing experience in Telecom or FMCG industries.
• Demonstrated success in creating and executing marketing campaigns with measurable business outcomes.
• Strong understanding of brand management, digital marketing, and customer engagement strategies.
• Proficiency in digital marketing tools and platforms.
• Adaptability and ability to work in a fast-paced, evolving environment.
• High level of professionalism, initiative, and results orientation.