Marketing Manager at Aeroport Travels and Tours Limited (ATTL)

Job Summary

• The Marketing Manager will be responsible for developing and implementing strategic marketing initiatives that enhance brand awareness, drive customer engagement, and increase sales.
• This role requires a creative and analytical mindset to execute online and offline marketing campaigns effectively.

Key Responsibilities
Marketing Strategy & Execution:

• Develop and implement marketing strategies to align with business goals.
• Oversee the execution of digital and traditional marketing campaigns, including social media, email marketing, SEO/SEM, and print advertising.
• Manage brand positioning, ensuring consistent messaging across all channels.
• Create engaging marketing content for corporate collateral, website, blogs, and social media.
• Collaborate with agencies, vendors, and internal teams to develop compelling marketing materials.

Sales & Lead Generation:

• Develop marketing campaigns to attract and retain customers.
• Work closely with the sales/marketing team to create sales-ready tools and messaging.
• Conduct market research and analyze trends to identify business opportunities.
• Track and measure marketing campaign effectiveness, providing insights and recommendations.

Project Management:

• Manage multiple marketing projects, ensuring deadlines, budgets, and quality standards are met.
• Oversee creative production, including graphic design, video production, and web development.
• Maintain marketing reports, analyze performance, and optimize strategies accordingly.

Requirement

• Candidates should possess a Bachelor's Degree / HND with 3 - 4 years experience.