Marketing Intelligence and Pricing Analyst at Lorache Consulting Limited

RESPONSIBILITIES:

• Assessing data from a variety of sources to gain insights into pricing strategies and market trends.
• Analyzing competitor pricing and market trends to increase market share and profitability.
• Tracking customer engagement to develop effective pricing strategies for products and offerings.
• Applying statistical modeling methods to determine the potential impact of pricing strategies on profitability.
• Recommending pricing strategies that align closely with market trends and identifying new market segments.
• Forecasting revenue and market share based on market trends, production costs, profit margins, and sales volumes.
• Collaborating with sales and marketing departments on developing and implementing competitive pricing strategies.
• Developing dynamic pricing tools to effectively respond to changing market needs and trends.
• Preparing and presenting pricing analysis findings to executives, marketing teams, and sales staff.
• Keeping informed on pricing analysis methods and industry trends.

REQUIREMENTS

• A bachelor's degree in mathematics, statistics, finance, economics, or in a related field.
• A master’s degree in business administration will be advantageous.
• A minimum of 3-5years' experience as a pricing analyst in a similar industry.
• Proficiency in business intelligence (BI) software, such as Sisense and InetSoft Style Intelligence.
• In-depth knowledge of statistical methods and data analysis.
• Extensive experience in analyzing pricing strategies and forecasting revenue and market share.
• Experience in collaborating on pricing strategies with sales and marketing departments.
• Ability to keep abreast of industry trends and develop dynamic pricing tools.
• Advanced ability to present pricing analysis reports to relevant stakeholders.
• Excellent analytical and communication skills.