Marketing and Growth Executive at Lagoon Hospitals

Summary of Responsibilities

• Support the development of strategic business plans and development forecasts for new business opportunities.
• Support the development and implementation of marketing, communication and product development plans to maximize volumes and increase opportunities for the hospital.
• Collate and analyze insights from competitor strategies, price and service offerings & recommend strategies to retain/achieve market lead and increase market share.
• Identify potential clients and follow through for buy-in to our services and product lines.
• Set up, attend meetings and make presentations to prospective clients and buyers of our services.
• Obtain marketing performance data with regards to changes within the marketplaces; undertake thorough analysis to ensure targets are met.
• Provide analyst level support regarding preparation of proposals, bids and required documentation for sales purposes.
• Manage multiple projects simultaneously and follow through on issues in a timely manner.

Job Qualifications

• Business related qualification (bachelor's degree/ Post graduate qualification) will be an advantage. 
• 3-5 years in a core sales/marketing or business development function.
• Previous experience in the healthcare industry will be an advantage.
• Working knowledge in a corporate marketing section of an organization is an added advantage

Key Result Areas

• Demonstratable competence in sales and marketing of health care services.
• Experience of using various digital/ electronic business tools.
• Excellent written, oral communication and presentation skills.
• Ability to identify and evaluate market trends, determine applicability and modify marketing strategies accordingly.
• Above average proficiency in the use of Microsoft suite package.

Core Competencies

• Dedication to teamwork and leadership
• Problem solving 
• Ability to interact with senior management
• Effective oral and written communication skills
• Excellent communication and Presentation skills 
• Negotiation skills 
• Marketing and brand promotion skills