Content Writer and Social Media Associate at Credit Registry

Essential Functions and Basic Duties

• We are looking for an experienced Content writer to support the company’s branding and communication team.
• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Develop content and post bi-monthly blog articles
• Develop monthly social media content calendar
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
• Perform other duties as assigned by manager.

Requirements

• Candidates should possess a Bachelor's Degree with a minimum of 3 years work experience.