Chief Story Teller at Kaoshi Network

Job Summary:

• Develop creative and compelling content about the brand in a story telling format
• Manage all our social media properties and publish content on social media to engage target audiences
• Contribute to marketing strategy by leveraging social media to identify and acquire customers Work on special projects such as developing video scripts, website copy updates, marketing copy for special purpose ads, social media posts
• Cover and represent the company at online and offline events (e.g. industry events, customer meetups, podcasts, webinars, clubhouse, etc)
• Conduct research around topics for blogposts and write blogposts
• Partner closely with key cross-functional stakeholders to understand content requirements and identify and scale acquisition and promotional channels
• Draft engaging emails to users.
• Develop and execute content plan and manage the content calendar
• Collaborate with Graphic editors and other members of the marketing team
• Develop and manage relationships with vendors/partners (advertisers, creative agencies, PR firms, influencers, etc) and other content providers
• Conduct research about our target market/ personas and come up with strategies to effectively position the brand at any part of the funnel (using the AARRR framework) and optimize posts around high impact keywords
• Measure content performance and report on traffic, conversions, SEO, etc., using analytics tools (In-app social media tools, Google Analytics, Google Sheets etc.)