Campaign Manager at Drinks.ng

Location: Lekki, Lagos

Job Description
What you will do:

• Create integrated marketing campaigns based on market segments to gain new customers and build repeat business
• Supervise the execution, monitoring and measurement of marketing campaigns and their success
• Ensure campaign implementation follows organizational guidelines
• Recruit and train talent for the successful implementation of marketing campaigns
• Compile regular reports of campaign performance and results
• Improve new campaigns using data and feedback from existing and previous projects
• Devise B2C (business to consumer) or B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers.
• Manage the procedure, implementation, tracking and measurement of marketing campaigns.
• Execute campaign effectively, on schedule and on budget
• Write, edit and proofread copy for promotional materials within marketing campaigns and utilize staff and resources to produce quality content for execution
• Ensure that the organisation’s brand and identity is adhered to in campaigns and in all communication channels.
• Deliver regular reports of campaign results, including web analysis and evaluation of KPIs.
• Maintain regular measurement of the ROI of campaigns.
• Ensure accuracy of marketing materials and provide formal sign off if necessary.
• Collect and use data to inform new campaigns and the evaluation of existing campaigns.
• Monitor all outlets and resources for campaign impact and progress and keep abreast of current trends in marketing.
• Meet with all new clients to identify and conceptualize campaign strategies
• Locate and secure talent and resource before campaign launch
• Train and groom all resources for optimum efficacy

Requirements
Who you are:

• You have a Bachelor's Degree in Marketing, Advertising or related field (preferred)
• You have Advanced Degree in related field (preferred)
• You have 4+ year track record of participating in successful campaigns
• You have 3+ years of management experience
• You have xperience overseeing simultaneous campaigns
• You have very strong interpersonal skills
• You understand current market trends
• You have excellent organizational and communication skills
• You’re willing to travel domestically.