Business Manager at Landmark Africa Group

Role:

• We are seeking a dynamic, creative, and results-oriented Retail Entertainment center Manager to lead the development, operation, and marketing of a new and innovative entertainment centre.
• The successful candidate will oversee all aspects of the business, including operations, customer service, marketing, experience development, ticketing, and achieving financial targets.
• The center will feature various attractions such as themed restaurants and other experiential activities.
• This role requires someone with a strong background in entertainment, hospitality, or retail management and a passion for creating memorable customer experiences.
• The manager will work closely with senior leadership to ensure the center becomes a goto destination for families, tourists, and locals, setting high standards for customer satisfaction and revenue generation.

The Business Manager will be expected to:

Business Operations and Management

• Oversee daily operations to ensure a smooth and safe experience for customers and staff.
• Manage all functional areas of the entertainment center, including attractions, dining areas, ticketing, merchandise, and other retail outlets.
• Develop and implement operational policies, safety protocols, and customer service standards to enhance visitor experience.
• Ensure compliance with health, safety, and legal requirements for all facilities and attractions.
• Supervise and schedule staff, conduct training, and foster a positive work environment that promotes teamwork and exceptional service.

Experience and Attraction Development

• Continuously innovate and develop new attractions and experiences that will appeal to a broad demographic.
• Research market trends in entertainment and experiential retail to ensure the center remains competitive and attractive.
• Collaborate with creative teams and third-party vendors to design, test, and implement new attractions.
• Monitor customer feedback and adjust offerings based on visitor preferences and seasonal demand.

Marketing and Promotions

• Develop and execute marketing campaigns to drive foot traffic and promote the center as a premier entertainment destination.
• Collaborate with the marketing team to create engaging promotional content for social media, online advertising, and other channels.
• Build partnerships with local businesses, tourism boards, and event organizers to increase visibility and reach.
• Plan and oversee events, seasonal promotions, and special programs that attract diverse audiences.
• Develop loyalty programs, discounts, and group sales packages to drive customer retention and repeat visits.

Customer Experience and Service

• Ensure high standards of customer service are maintained across all touchpoints.
• Respond to customer inquiries, complaints, and feedback professionally and promptly.
• Implement tools for gathering customer feedback and analyze data to improve the overall guest experience.
• Develop training programs for staff on customer service excellence and visitor engagement.

Ticketing and Revenue Generation

• Manage ticketing operations, including pricing strategies, seasonal passes, group sales, and online booking.
• Monitor ticket sales and adjust pricing and promotional strategies to optimize occupancy and revenue.
• Collaborate with third-party ticketing vendors, if applicable, to ensure seamless integration and efficient ticketing processes.

Qualifications:

• Bachelor degree in business administration, Hospitality, Marketing, or a related field (or equivalent work experience).
• 5+ years of experience in entertainment, retail, hospitality management, or a similar field with a focus on
• operations, marketing, and customer experience.
• Proven track record of managing budgets, achieving revenue targets, and overseeing multiple operational departments.
• Strong marketing and event planning skills with experience in digital and social media marketing.
• Creative thinker with the ability to develop new experiences and attractions that captivate visitors.
• Exceptional customer service and interpersonal skills; ability to interact professionally with diverse customer groups.
• Experience with ticketing systems, point-of-sale systems, and customer management software is preferred.

Key Skills and Competencies:

• Leadership: Ability to lead, motivate, and inspire a team to achieve business objectives.
• Creativity: Skilled at coming up with fresh ideas to enhance the visitor experience and attract new customers.
• Financial Acumen: Understanding of budgeting, forecasting, and revenue optimization.
• Problem-Solving: Ability to handle challenges and address issues effectively to ensure smooth operations.
• Communication: Excellent verbal and written communication skills for both internal and external stakeholders.
• Organizational Skills: Ability to multitask, prioritize, and manage time effectively in a dynamic environment.
• Adaptability: Ability to adapt to market trends, customer demands, and unforeseen circumstances.

Performance Expectations:

• Meet or exceed quarterly and annual financial targets set by senior management.
• Develop and execute a marketing strategy that increases monthly visitor numbers and enhances brand visibility.
• Maintain a high level of customer satisfaction as indicated by guest feedback and reviews.
• Ensure high staff engagement and low turnover through effective training and support.
• Create a safe, clean, and enjoyable environment for all visitors, compliant with local and federal regulations.