Business Development Manager at Creatrix Empire

Required Qualification:

• Bachelor’s degree in business, public administration, nonprofit management or other related field or substantial commensurate experience in similar roles in this field.
• Other Selection Criteria (skills, knowledge and experience):
• Demonstrated success leading business strategy development, business-to-business partnering
• Successful experience with federal, state and private-sector grant and/or pilot program funding.
• Strong oral and written communication skills, with the ability to communicate information in a clear and concise manner
• Proficiency in Microsoft Office programs and management systems
• Experience in building commercial relationships to help deliver improved service and innovation to the customer
• Existing network of contacts within company’s sector (media and entertainment)
• Detailed knowledge of marketing and business development (strategic and tactical)
• Ability to prioritize workload and meet  deadlines
• Ability  to seek  and  develop  new  relationships to  achieve strategic  business objectives
• Ability  to convert  client  relationships into opportunities  for  the  business
• Ability  to contribute  to development  of  strategy  and take  responsibility  for  delivering strategic  objectives
• Ability to recognize  changing  market  forces  that  may  impact  upon  own or  customers’ business  and puts  plans  into  action  to  make a  positive contribution
• Ability  to work  effectively  as a  member  of  different  teams  both  internally  and externally

Reports Directly to:

Operations Manager

Position Summary:

The Business Developer is principally responsible for raising revenue and expanding business opportunities that allow the organization to achieve and sustain its mission. The business Developer achieves these goals by creating and executing an ethical business strategy to expand existing funding relationships and to identify and secure opportunities with new business partners through business service contracts and/or private-pay services. 

KEY RESPONSIBILITIES:

Business  Development  Planning

• Analyze the  customer  base across  Creatrix Empire/Afrobeatsglobal to  establish a  common  approach to retention  and  growth
• Enhance operational staff  business  development  capabilities  and work with them  to achieve their  winning  works  targets
• Develops and regularly updates a comprehensive business development plan, with targeted goals, objectives, methods, quantifiable outcomes and timelines to achieve agency sustainability and annual budget goals
• Business  Intelligence
• Develop an  understanding of  relevant  sectors  and  how  they  are  likely  to respond
• Undertake key  research  to understand  the  Business  and project  drivers  of  sectors, customers  and potential  opportunities
• Analyzes and identifies scope for business case analysis and recommends solutions and improvements to business procedures

Client Relationships

• Engage with sectors  and  customers  to anticipate  potential  business  opportunities and implement  actions  that  will  position  the company with differentiated  advantage
• Ensure effective management  of  customer  satisfaction  surveys
• Prepare  programmes of  external  communication,  customer  engagement  and  brand promotion  that  will  contribute  to  the  achievement  of the company’s  objectives

Business Management

• Identify  and  maintain  new  contacts  and  networks  relevant  for  business  development and  project  identification
• Develop  key  strategic  consultancy  partnerships,  in  line  with  the  organization’s partnership  framework  
• Assess value  for  money  and  make  recommendations  for  improvement.

Key Networking/Events

• Organize and represent the company at key  networking  events  to  raise the  company profile.

General

• Secure clients and partnerships for the company on monthly basis.
• Develop and implement an annual Business Development plan for the Company. 
• Prepare an annual marketing budget with the marketing team and manage the budget throughout the year.
• Strengthen the Company’s business development and marketing processes, systems and procedures including: the marketing and contacts database; knowledge database and management; lead identification, selection and management; lead and opportunities pipeline; etc.
• Maintain a cycle of business development activities including the identification and cultivation of potential clients, market research, preparing marketing strategies and plans, marketing visits, presentations, attendance at conferences and seminars, delivering and publishing papers and generally maintaining for the Company a high-profile presence in the market.
• Strengthen the processes, systems and procedures to improve the quality and speed of preparation of expressions of interest, and proposals for opportunities and ensure continuous improvement. 
• Cultivate and manage relationships with existing and potential key clients, strategic partner firms and independent consultants. 
• Organize and implement a client and partner care program including: client satisfaction/feedback surveys, client and partner development activities, and client and partner events.
• Conduct reviews of projects, ensuring that any lessons learnt are appropriately disseminated and acted upon.
• Work in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
• Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverables to internal and external teams, and communicate with senior management about marketing programs, strategies, and budgets.
• Perform other duties as assigned by the Management