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  • Posted: Oct 4, 2019
    Deadline: Not specified
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  • Novartis is a global healthcare company based in Switzerland that provides solutions to the evolving needs of patients worldwide.
    Read more about this company

     

    Head of Marketing, Sub Saharan African


    Job ID: 278429BR
    Location: Lagos
    Division: SANDOZ
    Business Unit: Commercial OPS APMA SZ
    Functional Area: Marketing
    Job Type: Full Time
    Employment Type: Regular

    Job Description

    • Deliver sales and organisation objectives through effective leadership and management of the Marketing team.
    • Ensure resources are used in an optimal manner and the area does not exceed agreed expenditure budgets.
    • Define long-term strategy for the area product portfolio and ensure organisation fitness with market/customer requirements.
    • Contribute to the overall marketing long and short term strategy in terms of allocating resources, portfolio priorities and organisation change.
    • Ensure the team identify critical success factors and develop well thought through marketing programmes, core to addressing CSFs and implementing approved product strategies within agreed budgets.
    • Ensure plans/strategies accommodate the changes taking place in the market and respond to customer need.
    • Oversee the effective implementation of the marketing plan in relation to key marketing programmes critical to the success of the product.
    • Ensure the marketing team effectively execute the marketing mix at product level
    • Maintain effective working relationships across the multi-disciplinary team within the function and cross function at a local and regional level to obtain input to plans/ programmes and ownership to implement plans as required.
    • Motivate all relevant personnel within and across functions through communication of the business units vision, clarity of direction and leading by example.
    • Proactive development of marketing and promotional mix to meet brand objectives and customer needs.
    • Monitor business performance and external environment via appropriate tools to deliver corrective action as required to meet business objectives.
    • Perform scientific monitoring and competitive intelligence. Work with market research agencies to understand customer insights & market dynamics.
    • Work with Global PR agencies to design and execute PR campaigns to build portfolio image and increase portfolio awareness.
    • Support country groups in maximizing new launches, shaping select markets and ensuring strategies / tactics are relevant, practical and executed flawlessly. Liaison with external agencies to deliver initiatives for portfolio
    • Disease and market understanding to develop customer insights through appropriate techniques/tools.
    • Support and Build team to achieve team goals.
    • Management of external agencies to meet team goals.
    • Acts as brand champion to create enthusiasm and focus internally and with external customers and agencies.

    Minimum requirements
    Educational Qualification:

    • University degree or equivalent in Science, Marketing or Business qualification.

    Language:

    • English

    Professional Experience:

    • Extensive experience (7-10 years) in marketing sales management positions within the pharmaceutical industry
    • Successful record of contribution and/or P&L responsibility
    • Good understanding of country, regional and local dynamics, including regulatory and market environments
    • Understanding of product launch and product commercialization processes
    • Strong analytical skills and high learning agility
    • Superior ability to communicate, collaborate effectively and push things through/across a global, matrixed company
    • Excellent project management capabilities

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to Novartis International AG on www.novartis.com to apply

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