Social Media Manager at American Air Sea Cargo (Shoptomydoor)

Job Description

• We are seeking to hire an experienced Social Media Manager to join our Public Relations Team; the goal is to create world-class social media presence across channels to achieve superior engagement, website traffic and revenue results.

Main Responsibilities
The ideal candidate responsibilities include but are not limited to the following:

• Research industry-related topics (combining online sources, interviews and studies).
• Manage all brands social media presence and execute maintenance on social media properties and accounts -Instagram, Facebook, Twitter as well as blogs. maintaining a strong brand identity across channels.
• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, etc.) and how each platform can be deployed in different scenarios.
• Track and analyze Social Media statistics: Likes, impression, reach to generate insights insight on traffic, demographics, and effectiveness; utilize this information to improve performance.
• Create editorial contents for each brand based on the various events calendar.
• Building and monitor online reviews and reputation. Proactive in managing bad reviews and negative news communication.
• Write well-crafted publications that to promote our products/services and achieves campaign objectives.
• Identify customers’ needs and gaps in our content and recommend new promotions, the individual will in turn promote and update contents on the website and all social media platforms.
• Ultimately, you will deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

Requirements

• The prospective employee will be expected to operate in line with our workplace values which are centered around being a team player with zero tolerance for compromise, providing stress free and excellent service delivery to ensure maximum customer satisfaction. Applicants should also meet the following criteria:
  • Possess a B.Sc in Marketing, English, Journalism or other related fields.
  • Minimum of two years’ experience in creating content, social media management, blogging and editing of articles.
  • In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Instagram, Twitter) and how they can be deployed.
  • Must be involved in conducting research on industry-related topics, generating ideas for new content types and proofreading articles before publication.
  • Knowledge of social media analytics tools.
  • Design, create and manage promotions and Social ad campaigns.
  • Ability to write scripts for advert purposes is an added advantage

Recruitment Process

• Our shortlisting methods will be solely based on applicants’ ability to demonstrate, understand and apply our organization’s core values throughout the application process. These values are embedded in all roles and as such applicants must evidence such during the assessment period to be considered for the job role.