We believe that mobile is the future, and that smartphones are the main way consumers in emerging markets will access financial services. Our mission is to make finance easy for people in Africa. We are developing apps to help people save, borrow and transact. Our products are designed with a modern and engaging user experience at the core to drive financial...
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Executes a comprehensive social media strategy that raises visibility and traffic for target audiences and followers
Analyze and report on campaign performance on a day to day basis - giverecommendations and plans for revising the Social Media campaigns.
Create monthly editorial content calendars for each brand within the portfolio
Create, curate, and manage all published content (images, video and written).
Cultivate a social media referral network
Research and source material for content.
Create marketing ideas for sales team, be part in sales activities
Manage social media presence and execute maintenance on social media properties and accounts -Instagram, Facebook, and Twitter, be responsible for a constant content calendar for each social media platforms
Analyze Social Media statistics: Likes, impression, reach to generate insights from site metrics to improve performance, responsible for metrics and delivering monthly reports and measuring ROI
Community Building: Research and identify Communities, Sub-Groups from various groups on blogs, forums.
Requirements
Be familiar with different kinds of popular social media platforms operations, the candidate will be a serial media/online marketing expert with key knowledge of branding and with a rich experience in digital marketing solutions.
Experience working with financial brands will match the job better.
Any combination of education and training equivalent to possession of a Bachelor's Degree in Business, Commerce, Computer Science, Information Technology or other related areas.
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