Job Offers at Project Growth

Position Overview:

• The Customer Care Representative is the first point of contact for families seeking cremation and end-of-life services. This role involves explaining processes, presenting the company's offerings without pressure, and coordinating with internal teams to ensure smooth case handling and resolutions. This remote role supports Pacific Day Time (9 AM - 5 PM) and is ideal for candidates skilled in hospitality, with a customer-focused mindset and a drive to provide empathetic, organized support.

Key Responsibilities:

• Empathetic Customer Support: Receive and manage calls from grieving families, offering emotional support and assisting them through difficult times.
• Service Coordination: Address inquiries regarding pricing and service arrangements, providing recommendations for seamless end-of-life experiences.
• Process Guidance: Clearly communicate the cremation process to both prospective and active clients, assisting families with accurate information and updates.
• Follow-up & Engagement: Conduct follow-ups with families through phone, text, and email to keep them engaged and informed about available services.

Qualifications:

• Exceptional Hospitality Skills: Empathetic, clear, and reliable communication that builds trust and helps families navigate their situations with confidence.
• Consultative Sales Ability: Able to guide leads from initial interest through decision-making without high-pressure tactics.
• Organized & Detail-Oriented: Skillful in managing multiple priorities, adhering to regulatory requirements, and ensuring accurate follow-through on details.
• Relevant Experience: Minimum 2 years in hospitality, customer service, or consumer sales where handling delicate, nuanced situations was essential. Experience in crisis management, social work, or similar fields is a plus.

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Key Responsibilities:

• Content Creation: Create bold, eye-catching posts, reels, stories, and visuals to capture attention and build the brand. Ensure that the content is unique, engaging, and not just cookie-cutter templates.
• Audience Growth: Implement smart, organic strategies to grow the audience across all platforms. Be active in the accounts daily, engaging with the audience, liking, commenting, and responding to direct messages.
• Community Engagement: Manage community interactions, responding to questions, comments, and messages to keep followers engaged and connected.
• Platform Optimization: Optimize the company’s YouTube, Facebook, and LinkedIn accounts for maximum reach and engagement. You’ll also be responsible for launching and growing the TikTok presence.
• Collaboration: Work closely with the internal team to ensure that content aligns with brand messaging and pushes the creative boundaries.

What Success Looks Like:

• Increased Social Media Presence: Successful execution of a social media strategy that grows the company’s presence across all platforms, particularly Instagram, TikTok, and YouTube.
• Bold & Unique Content: Delivery of creative, attention-grabbing content that stands out from the competition and resonates with the target audience.
• Engaged Audience: Building and nurturing a highly engaged community through active engagement and meaningful interactions across social media platforms.
• Organic Growth: Real, organic audience growth without shortcuts—focusing on smart strategies that boost engagement and attract genuine followers.

Qualifications:

• Experience: 2+ years of experience in social media management, with a focus on content creation and community engagement across platforms like Instagram, YouTube, Facebook, LinkedIn, and TikTok.
• Content Creation & Design Skills: Proficiency in design tools (e.g., Canva, CapCut, etc.).
• Community Engagement: Experience in managing community interactions across multiple platforms, responding to questions, comments, and direct messages.
• Communication Skills: Fluent in English, with excellent verbal and written communication skills.
• Organized & Collaborative: Highly organized with the ability to manage multiple tasks, work closely with the team, and execute on creative ideas.

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About the job

• We are looking for an experienced E-commerce Marketing Strategist to lead efforts in optimizing an e-commerce site and driving profitability. The ideal candidate has hands-on experience in scaling an e-commerce platform and has since transitioned into a strategic role focused on high-level decision-making. This role centers on developing data-driven strategies to improve existing assets and enhance site performance.

Key Responsibilities:

• Data-Driven Strategy Development: Analyze data from marketing campaigns and site performance to create strategies that enhance traffic, engagement, and conversions.
• Product & SEO Optimization: Oversee product listings on WooCommerce, refining SEO and product presentation based on performance insights to improve visibility and engagement.
• Ad Strategy & Optimization: Guide and optimize Google and Facebook Ads campaigns to drive targeted traffic, ensuring high ROI and alignment with broader e-commerce goals.
• Social Media Oversight: Manage strategy for Meta social media presence, utilizing existing assets to drive engagement and strengthen community interactions.
• Performance Tracking & Reporting: Regularly assess campaign effectiveness, using data to adjust strategies, identify growth opportunities, and report on key metrics.

Must-Haves:

• Strategic E-commerce Experience: Extensive experience managing and optimizing e-commerce sites, preferably WooCommerce, with a focus on strategy over execution.
• Data-Driven Decision Making: Proven ability to analyze data and apply insights to enhance marketing strategies and site performance.
• Google & Facebook Ads Knowledge: Skilled in developing and managing ad strategies for Google and Facebook, with a track record of driving high-quality traffic and optimizing for ROI.
• SEO Knowledge: Solid understanding of e-commerce SEO best practices, focusing on data-informed adjustments for product listings and site optimization.
• Growth-Oriented Mindset: A proactive approach to continuous improvement, using data to generate new ideas and adapt strategies for growth.
• High Attention to Detail: Ability to maintain a strong focus on accuracy and professionalism in all strategic adjustments.
• Fluent English: Excellent written and verbal communication skills, with an ability to clearly convey strategy and performance insights.

Nice-to-Haves:

• Creative Marketing Insight: Familiarity with creative marketing strategies to increase engagement and conversions.
• Advanced Analytics Skills: Expertise in tracking, analyzing, and reporting data insights, contributing to a refined and iterative marketing strategy.

What Success Looks Like:

• Product & SEO Optimization: Enhanced product listings that drive traffic and engagement through strategic SEO and data-backed improvements.
• High ROI on Ad Spend: Effective, optimized Google and Facebook Ads driving consistent, qualified traffic.
• Engaging Social Media Strategy: Active Meta social media presence that increases engagement without asset creation.
• Strategic Growth & Innovation: Continuous adaptation and refinement of strategies, contributing to the long-term profitability of the site.
• Detailed Performance Oversight: Accurate, insightful reporting on campaign and site performance.

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Key Responsibilities:

• Lifecycle Email Marketing: Support and execute lifecycle email marketing campaigns, including segmentation, personalization, and optimization for higher engagement and conversions.
• Email Marketing Tools: Hands-on experience with tools such as Braze or similar platforms (preferred), with an understanding of HTML and CSS for email design.
• Content Support: Assist in creating email content, such as newsletters, announcements, and product updates (you will be trained on writing and designing content).
• Basic CRM Support: Help manage CRM systems to ensure data accuracy and effective communication with customers.
• A/B Testing: Assist in A/B testing to determine the most effective strategies for improving engagement and conversions.
• Growth Marketing Concepts: Learn and assist with growth marketing techniques, including email deliverability, privacy laws, and attribution.

Additional Support Areas (No experience needed):

• Content Creation: Learn how to design graphics using Canva and write copy for email and social media posts.
• Social Media & Marketing Trends: Participate in research and strategy implementation for social media and online marketing initiatives.
• Support Role: Help with various marketing-related tasks such as reporting and analytics, maintaining marketing materials, and managing software tools.

What Success Looks Like:

• Effective Email Campaigns: Deliver lifecycle email marketing campaigns that drive engagement and conversions.
• Growth in Skills: A willingness to learn and apply content creation, market research, and strategy to contribute to the overall marketing team.
• Increased Engagement: Achieve measurable improvements in email engagement and interactions with the customer base.

Qualifications:

• Experience: 1-3 years of experience in lifecycle marketing.
• Technical Skills: Understanding of CRM software and HTML/CSS for email design.
• Communication: Fluent English, with strong verbal and written skills.
• Braze Knowledge (Advantageous): Experience with Braze or similar platforms for customer engagement and email marketing.
• Industry Passion: Understanding and passion for the health and wellness industry is advantageous; knowledge of financial services would be highly preferred.