Social Media Manager at First Excelsia

Description

• The successful candidate will manage day-to-day content creation, community engagement, and brand storytelling across multiple platforms.
• They should demonstrate a strong eye for design, a deep understanding of social media trends, and a proven track record of building visually cohesive and engaging feeds.

Job Responsibilities

• Develop and execute a social media strategy that drives engagement, brand awareness, and growth.
• Create and curate high-quality, aesthetically pleasing content (photo, video, graphics) that aligns with our brand identity.
• Manage posting schedules, platform analytics, and performance reporting.
• Monitor trends, competitors, and audience insights to keep our content fresh and relevant.
• Engage with followers, respond to messages, and manage community interactions in a timely and authentic way.
• Collaborate with cross-functional teams (design, marketing, events, etc.) to align campaigns with broader initiatives.
• Maintain a consistent, visually cohesive brand voice and look across all channels.

Person Specification

• Bachelor’s Degree in Marketing, Communications, or a related field (or equivalent experience).
• 2+ years of proven experience managing social media accounts for a brand, business, or creative project.
• Must provide a portfolio or examples of previous work that demonstrate strong aesthetics, visual consistency, and creative execution.
• Proficiency in social media management tools (e.g., Later, Hootsuite, Sprout Social) and design/editing tools (e.g., Canva, Adobe Suite, CapCut).
• Strong copywriting, storytelling, and visual communication skills.
• Ability to analyze performance metrics and optimize strategies.
• Passion for creativity, trends, and building meaningful online communities.