Social Media and Marketing Coordinator at Simba Group

Job Summary:

• We are looking for a highly-creative Social Media and Marketing Coordinator to join our dynamic team.
• The ideal candidate will have a passion for all things marketing and technology and will be responsible for enhancing our brand and building strong online communities through our various social media platforms.

Responsibilities

• Develop, implement, and manage our social media strategy.
• Define the most important social media KPIs.
• Manage and oversee social media content creation and scheduling.
• Measure the success of every social media campaign.
• Use social media marketing tools such as Buffer or Hootsuite.
• Attend educational conferences and stay up-to-date with the latest social media best practices and technologies.
• Work with designers to ensure content is informative and appealing.
• Collaborate with Marketing, Sales, and Product Development teams to develop synergies.
• Monitor user engagement and suggest content optimization.
• Communicate with industry professionals and influencers via social media to create a strong network.
• Assist with organizing promotional events and campaigns, and attend them to facilitate their success.
• Prepare weekly and monthly reports on web traffic and ROI.

Skills Requirement

• Proven work experience as a Social media coordinator.
• Expertise in multiple social media platforms.
• In-depth knowledge of SEO, keyword research, and Google Analytics.
• Ability to deliver creative content (text, image, and video).
• Familiarity with online marketing strategies and marketing channels.
• Ability to grasp future trends in digital technologies and act proactively.
• Excellent communication skills.
• Multitasking and analytical skills

Qualifications

Educational Qualification

• Bachelor's degree or its equivalence in any field.

Experience

• At least 3 years of experience.
• Experience in a similar role would be an added advantage.