U-Connect Human Resources limited is a wholly owned Nigerian company with its head office in Lagos, Nigeria. Established in 2004, with an aim to transform your business into customer centers through our innovative Human Resources and pro-active Customer care solution.
The firm offers an array of services; personnel outsourcing, recruiting, customer servic...
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We are looking for a proactive and customer-focused Shopper Experience & Trade Supervisor to enhance in-store brand presence, drive consumer engagement, and optimize the overall shopper experience.
This role involves working closely with sales, marketing, and retail partners to ensure seamless execution of trade marketing and shopper engagement strategies.
Key Responsibilities
Develop and implement strategies to enhance the shopper experience and optimize retail execution.
Oversee in-store activations, promotions, and merchandising to ensure maximum visibility and sales conversion.
Work closely with sales teams and retail partners to enhance product placement, stock availability, and overall store presentation.
Monitor and analyze shopper insights, sales data, and market trends to refine trade marketing strategies.
Train and manage brand ambassadors, promoters, and merchandisers to deliver exceptional shopper experiences.
Ensure execution of point-of-sale (POS) materials, signage, and displays in line with brand guidelines.
Evaluate campaign effectiveness and provide data-driven recommendations for improvement.
Requirements
Bachelor’s Degree in Marketing, Business Administration, or a related field.
2 - 3 years of experience in trade marketing, shopper experience, retail operations, or sales within FMCG, retail, or related industries.
Strong understanding of consumer behaviour, shopper journeys, and retail execution.
Excellent communication, negotiation, and relationship-management skills.
Ability to analyse shopper insights and sales data to drive decision-making.
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).
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