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  • Posted: Nov 20, 2020
    Deadline: Nov 27, 2020
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    Culminate consulting RC1052798 is a professional service firm into the business of Recruitment, Training, HR outsourcing and outdoor advertisement (Brands & Communication). The company was established in 2012 has since then worked extensively across diverse sectors of the economy ranging from Telecommunication, Banking &Finance, Information Technolog...
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    Search Engine Optimization/Pay Per Click Analyst (SEO/PPC)


    • Constantly check search terms, rankings and analytics to monitor performance of websites and make recommendations for improvement
    • Measure web traffic to content (e.g. conversion and bounce rates)
    • Drive targeted and loyal traffic to a website by community building
    • Develop optimization strategies that increase the company's search engine results rankings
    • Run pay-per-click (PPC) campaigns to increase revenue through sponsored online advertising
    • Monitor the algorithms set by the search engines to keep up to date with changes
    • Monitor daily performance metrics to understand SEO strategy performance
    • Research SEO keywords to use throughout the company's website and marketing materials
    • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance with
    • Update content and website links for maximum optimization and search engine rankings Promote content on social networks and monitor engagement (e.g. comments and shares).
    • Oversee accounts on search platforms (e.g. Google AdWords, Bing)
    • Find ways to reduce risk of click fraud


    • Critical Thinking
    • Research Inclined
    • Analytical
    • Web coding
    • Tenacity
    • Written and verbal communication skills.


    • HND/BSc in Mass Communications, English or Journalism
    • Proven work experience of one to two years in successfully developing and executing SEO/PPC campaigns or Digital Marketing
    • Experience with programs, such as Google Analytics,  Google Ads, or Adobe Analytics Tableau, WebTrends etc.
    • Knowledge of keyword research and data mining tools
    • Proficient computer skills, including Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs

    Method of Application

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Average Salary at Culminate Consulting
₦ 84K from 1 employee
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