Sales & Marketing Officer at Efezi Southsea Nigeria Limited

Key Responsibilities
Sales Functions:
Client Acquisition and Retention:

• Identify and pursue new business opportunities from corporate clients, travel agents, tour operators, and event organizers.
• Maintain strong relationships with existing clients to encourage repeat business.

Sales Strategy Development:

• Develop and execute sales plans to achieve revenue targets.
• Create tailored packages and promotions to boost occupancy and event bookings.

Contract Negotiation:

• Negotiate contracts and close deals for corporate bookings, conferences, banquets, and group reservations.

Revenue Tracking:

• Analyze booking trends and market data to forecast demand and optimize pricing strategies in coordination with revenue management.

Marketing Functions
Brand Promotion:

• Plan and execute campaigns to promote the hotel’s brand, services, and special offers across digital and traditional channels.

Digital Marketing:

• Manage the hotel’s website, social media platforms, and email marketing.
• Coordinate online advertising (e.g., Google Ads, Facebook, Instagram) to increase visibility and engagement.

Content Development:

• Oversee creation of promotional materials, brochures, press releases, newsletters, and hotel collateral.

Public Relations and Partnerships:

• Build and maintain relationships with media, influencers, travel bloggers, and tourism bodies.
• Collaborate with partners (e.g., airlines, tour operators, local businesses) for cross-promotions.

Market Research and Competitor Analysis:

• Monitor competitor pricing, promotions, and positioning.
• Conduct guest satisfaction surveys and analyze feedback to improve services.

Requirements

• Candidates should possess an HND in relevant fields with 5 years work experience.

Benefits Attached

• Service charge – yes
• Layover - yes
• Staff meal - yes