Sales Executive - Trade at SIMS Nigeria Limited

Role Overview

• We are looking for a proactive and target-driven Sales Executive – Trade to drive sales growth across our trade distribution channels.
• The ideal candidate will be responsible for developing relationships with distributors, wholesalers, and retailers, ensuring product availability, and achieving sales targets within assigned territories.

Key Responsibilities

• Identify and develop new trade channels, distributors, and retail partners.
• Build and maintain strong relationships with existing trade customers.
• Ensure consistent product availability and visibility across assigned outlets.
• Execute sales strategies to achieve and exceed monthly and quarterly targets.
• Monitor stock levels and coordinate with internal teams to prevent shortages.
• Conduct regular market visits to track competitor activities and pricing.
• Implement promotional activities and in-store merchandising strategies.
• Prepare sales reports, territory performance updates, and forecasts.
• Negotiate pricing, margins, and trade terms with partners.

Requirements

• Bachelor’s Degree in Business Administration, Marketing, or related field (preferred).
• Minimum of 2 years’ experience in trade sales, FMCG sales, or distribution sales.
• Strong understanding of trade and distribution networks.
• Excellent negotiation and relationship management skills.
• Ability to work independently and manage assigned territories effectively.
• Good communication and reporting skills.
• Result-oriented with a strong drive to meet targets.
• Male is preferred for gender balance.