Sales and Marketing Manager (Oil Palm) at Bridgemead Consulting

Role Overview

• Lead the company’s commercial strategy by driving revenue growth, market expansion, and brand positioning.
• The Sales and Marketing Manager is responsible for developing and executing strategic sales and marketing plans while building strong customer relationships across local and international markets.

Key Responsibilities

• Develop and implement sales and marketing strategies to achieve revenue targets.
• Identify new market opportunities and expand customer base.
• Manage key accounts and build long-term client relationships.
• Oversee pricing strategies, product positioning, and market penetration.
• Lead negotiations and close high-value sales deals.
• Monitor market trends, competitor activities, and customer preferences.
• Develop and manage marketing campaigns and promotional activities.
• Collaborate with production and logistics teams to ensure order fulfillment.
• Prepare sales forecasts, budgets, and performance reports.
• Lead, supervise, and mentor the sales and marketing team.

Key Performance Indicators (KPIs)

• Revenue Growth Rate > 25% quarterly
• Sales Target Achievement > 90% monthly
• Customer Retention Rate > 85% annually
• Market Share Growth > 15% annually
• New Customer Acquisition > 20% quarterly
• Average Deal Closure Rate > 70%
• Marketing ROI > 60% per campaign

Requirements / Qualifications

• Educational Qualifications: B.S.c or HND in Marketing, Business Administration, Economics, or related field
• Professional Certifications: Relevant certifications in Sales, Marketing, or Digital Marketing (CIM, NIMN, etc.)
• Experience Requirement: 5–8 years relevant experience in sales and marketing, preferably in agribusiness or FMCG