Public Relation and Promotions Officer at The Lagos State Employment Trust Fund (LSETF)

Job purpose

• The PR and Promotions Officer is responsible for implementing promotional activities to enhance the organization's image and reach. This role requires creativity and strong communication skills.

Duties and Responsibilities:

• Create spontaneous and trendy content for various digital platforms, including social media, websites, and email marketing.
• Develop visually engaging content, including graphics, images, and short-form videos, that effectively communicates LSETF's brand and messaging.
• Produce and edit on-the-spot video reels and other dynamic video content for immediate distribution.
• Collaborate with other teams to gather content and ensure consistency in messaging.
• Ensure all communication materials adhere to LSETF’s brand guidelines and maintain a consistent brand identity.
• Monitor brand perception and identify opportunities to enhance brand reputation.
• Develop content that fosters engagement with various stakeholders, including beneficiaries, partners, and the public.
• Support communication efforts for events, programs, and initiatives
• Responsible for ensuring the secured handling, processing, and protection of personal data in compliance with data protection regulations and internal policies.
• Any other duties as assigned.

Qualifications & Experience:

• First Degree or Higher National Diploma certificate (minimum of lower credit) from a recognized higher institution.
• Professional Certification is an added advantage.
• NYSC Discharge/ Exemption Certificate is mandatory.
• Minimum of 2 years’ cognate experience in related function.

Key Competences:

• Knowledge, Skills and Abilities required for the role:
• Possesses a working knowledge of how to create magazines, newsletters, television or
• radio advertisements and direct mail promos.
• Customer Service & Relationship Management Skills
• Organization and Planning
• Business Acumen
• Communication Skills
• Graphics Design & Video Editing
• Business Writing; Presentation and Report Writing
• Analytical and Problem-Solving Skills
• Shows the ability to effectively engage in social media activities, including video
• sharing and blogging to promote the company
• Experience in stakeholder/community engagement.