Neighbourhood Channel Sales Manager at International Breweries

Job Purpose

• Implement the sales strategy to deliver agreed business objectives within assigned Neighbourhood
• Must be able to influence, inspire and drive performance without having direct management responsibility for distributor staff

Context/Scope

• A key contributor to the success of the PZ Cussons commercial strategic plan; demonstrating industry leadership in both volume driving & brand building activity.

Department Strategic Objectives:

• Drive the delivery of customer and field sales business objectives towards the achievement of overall business objectives and growth agenda

Key Accountabilities

• Manage VSR and achievement of their secondary sales
• Expand Coverage in the Neighbourhood outlets  
• Provide availability of MSL in the Neighbourhood outlets
• Coaching and accompaniment of VSR
• Effective promo management in the Neighbourhood outlets
• Ensure SFA parameters are tracked and achieved
• Drive excellent brand visibility through picture of success and implementation
• Market intelligence gathering and competitor activity monitoring and report timely.

Measurement/Performance Indicators

• Coverage
• Achieve secondary sales target
• Weighted distribution target
• Agreed VSR coaching & Accompaniment

Internal & External Relationships

• Zonal Manager
• Marketing/Sales/Channel/Supply Chain/Finance/HR team
• Customers
• PZ Marketing & Sales network

Knowledge, Skills & Experience
Qualifications:

• First Degree in any discipline
• Computer Literacy

Experiences:

• Minimum of 1 year experience in marketing or sales, and over this period has successfully delivered on KPIs.
• Direct experience of PZ Cussons Way of selling capabilities with a focus on Sales Driver execution at the point of purchase (QDVP), Outlet Segmentation and Managing Relationships including structured call, persuasive selling and brand passion.

Knowledge:

• Good knowledge of business objectives and priorities.
• Experienced driver with valid license
• Knowledge of Field Sales Management and Market Intelligence.
• PZ Cussons Leadership competencies

Functional or Technical / Business Skills: 

• Commercial Acumen - Emerging
• Customer Management - Emerging
• Negotiation Skills - Emerging
• In Market Execution - Emerging
• Selling Skills - Emerging
• Sales Drivers - Emerging
• Channel Strategy - Emerging
• Communication/Interpersonal skills - Developed
• IT Skills - Developed