Marketing Specialist at mDoc Healthcare

The position:

• Creating editorial and content creation calendars for various media platforms and outlets
• Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
• Producing a brand style guide that best captures our voice and mission
• Helping team leads set, allocate and monitor the budget of each marketing and comms project
• Meeting with team leads to discuss brand guidelines, goals, budget and timelines
• Conducting market research to determine our target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns
• Researching previous successful campaigns to understand what worked, what didn’t and what can be improved
• Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary

Requirements

• Undergraduate degree required in Comms, Marketing, Sales. Master's degree preferred.
• Positive, go-getter attitude required with integrity
• Excellent research and analytical abilities and quantitative skills;
• Strong written and oral communication skills in English;
• High levels of organization and attention to detail;
• Sound judgment and initiative and strong work ethic;
• Ability to multi-task and function in an ever-changing, fast paced startup environment;
• Ability to work independently in a flexible small-business environment;
• Proficiency in using Microsoft Office, particularly Outlook, Word, Excel, and PowerPoint;Canva, AI and other design tools
• Comfort and/or interest in learning how to use technology for project management a
• Strong affinity for customer service.
• Excellent organizational and time-management skills.
• Ability to support, communicate, and teach the unique culture and values of mDoc