Carry1st is the leading publisher of social games and interactive content in Africa. We work with studios across the globe - from Addis Ababa to Sofia to New York City - to level up their games and scale in dynamic, frontier markets. In addition to our full-stack publishing service, we’ve built a proprietary payments and ecommerce experience which allows c...
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As an Entrepreneur-in-Residence, Market Expansion (EiR), you're not just a manager; you are the entrepreneurial engine driving Carry1st's expansion in your market. This is an elite, 12-month high-intensity program designed for builders who crave ownership. You will be tasked with scaling Carry1st in your territory.
Join a hand-picked cohort of local leaders, beginning with a rigorous 2-week bootcamp. From there, you will have the autonomy to execute and a clear mandate: drive revenue, capture market share, and build a business from the ground up.
This is a "Entrepreneur-in-Residence" style contract. At the end of the 12 months, top performers will transition into permanent role. This role reports to the co-founder and President of Carry1st.
You will...
Own the P&L: Take full accountability for revenue growth and customer acquisition for Carry1st Shop in your country
Execute Growth Strategy: Design and deploy aggressive go-to-market plans, spanning performance marketing, influencer activations, and local community-led growth
Forge Strategic Partnerships: Identify and close deals with local payment providers, telcos, and retail chains to embed Carry1st into the local economy
Benchmark the Competition: Constantly monitor and analyze the local competitive landscape to ensure Carry1st remains the market leader in pricing, user experience, and content
Be the Market Expert: Act as the definitive source of intelligence on local gaming culture, consumer behavior, and regulatory shifts to guide our global product and engineering teams
Requirements
What makes you a great candidate?
Entrepreneurial Drive: Experience in high-growth environments. Bonus if you have e-commerce experience
Growth Expertise: Experience scaling consumer products in your market. You understand how to move metrics quickly and optimize unit economics
Market Fluency: Deep connections within your country's technology or gaming ecosystem. You understand how local consumers pay, play, and engage with digital content
Strategic Execution: Exceptional ability to negotiate with high-level stakeholders while remaining "hands-on" enough to execute daily tactics
Data Obsession: You use data to drive every decision, pivot, and investment
Communication: Fluent in English and the primary local language(s) of your target market
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