Jobs at Bervidson Group

Job Summary

• We are seeking an experienced, innovative, and performance-driven Digital Marketing Manager to lead our digital marketing strategy, customer acquisition efforts, e-commerce growth initiatives, and brand visibility across all digital channels.

Key Responsibilities
Digital Strategy & Growth:

• Develop and execute integrated digital marketing strategies aligned with business objectives.
• Drive customer acquisition, retention, and loyalty initiatives across all digital platforms.
• Develop and manage annual digital marketing plans, budgets, and performance targets.
• Lead digital transformation initiatives to improve customer engagement and sales performance.

Performance Marketing:

• Plan, execute, and optimize paid advertising campaigns across Google, Meta (Facebook & Instagram), TikTok, LinkedIn, and other relevant platforms.
• Manage PPC, display advertising, retargeting, and conversion-focused campaigns.
• Monitor campaign performance and maximize return on advertising spend (ROAS).

Social Media Management (A KEY PLANK):

• Develop and execute social media strategies for the group.
• Create and manage content calendars across all social media platforms.
• Produce engaging content, including posts, captions, reels, videos, stories, and campaigns.
• Manage brand communities and respond professionally to customer inquiries and comments.
• Plan and execute social media advertising campaigns.
• Collaborate with sales, marketing, and operations teams to support business objectives.
• Monitor social media trends, competitors, influencers, and industry developments.
• Track, analyze and report performance metrics, and provide actionable insights.
• Create content and handle content creation activities, including photography, videography, and influencer partnerships.
• Grow followers, engagement rates, website traffic, and social commerce performance.
• Maintain consistent brand voice and luxury retail standards across all platforms.

E-Commerce & Online Sales:

• Drive traffic, lead generation, and online sales growth.
• Collaborate with retail and sales teams to develop omnichannel marketing campaigns.
• Improve website performance, user experience, and conversion rates.
• Develop strategies for abandoned cart recovery, customer reactivation, and repeat purchases.

Content & Brand Marketing:

• Handle digital content strategy across websites, blogs, email marketing, and social media platforms.
• Ensure brand consistency across all customer touchpoints.
• Support product launches, promotions, events, and seasonal campaigns.

Analytics & Reporting:

• Track, analyze, and report key digital marketing metrics and KPIs.
• Utilize data and customer insights to improve campaign effectiveness.
• Prepare monthly performance reports and strategic recommendations for management.

SEO & CRM:

• Develop and implement SEO strategies to improve organic visibility.
• Manage email marketing, CRM campaigns, and customer database growth.
• Implement marketing automation initiatives to enhance customer engagement.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, Digital Media, or a related discipline.
• Minimum of 5 years' experience in digital marketing, with at least 2 years in a managerial role.
• Proven track record of driving measurable growth through digital marketing initiatives.
• Strong knowledge of Google Ads, Meta Ads Manager, Google Analytics, SEO, SEM, email marketing, and marketing automation tools.
• Experience managing e-commerce marketing campaigns.
• Strong analytical, strategic thinking, and problem-solving skills.
• Excellent communication and project management abilities.
• Experience in retail, fashion, luxury, FMCG, or consumer-focused industries is highly desirable.

Key Competencies:

• Digital marketing strategy
• Performance marketing
• Customer acquisition and retention
• Data analytics and reporting
• SEO and SEM expertise
• E-commerce growth
• Leadership and team management
• Innovation and creativity
• Commercial acumen
• Results orientation.

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Job Description

• We are seeking an experienced, disciplined, and people-focusedHuman Resources & Admin Officer to lead our HR and administrative operations across the Group.
• This role is ideal for a strategic HR professional who understands modern workforce management, performance culture, operational structure, and the realities of fast-paced business environments in Nigeria.

Role Summary

• The Human Resources & Admin Officerwill oversee the full spectrum of HR operations and administrative management within the Group. The successful candidate will drive employee performance, organizational culture, talent management, compliance, operational discipline, and workforce efficiency.
• The role requires a strong leader with excellent people management skills, structure, emotional intelligence, confidentiality, and the ability to execute.

Key Responsibilities
Human Resources:

• Develop and implement HR strategies aligned with company goals
• Lead recruitment, onboarding, and talent acquisition processes
• Manage staff performance systems and appraisal frameworks
• Drive employee engagement, culture, discipline, and productivity
• Develop training and learning initiatives
• Handle employee relations and conflict resolution professionally
• Maintain HR policies, procedures, and compliance standards
• Oversee payroll coordination, attendance, leave, and staff records

Administration:

• Supervise administrative operations across departments
• Ensure efficient office management and operational support systems
• Manage vendors, facility administration, and office assets
• Implement organizational structure and reporting systems
• Maintain operational discipline and internal controls

Requirements

• Bachelor’s Degree in Human Resources, Business Administration, or related field with a minimum of 5 years HR/Admin management experience
• Strong in recruitment, onboarding, and talent acquisition processes
• Strong knowledge of Nigerian labour laws and HR best practices
• Excellent leadership, communication, and organizational skills
• High level of professionalism, integrity, and confidentiality
• Strong reporting, documentation, and operational management ability
• Proficiency in Microsoft Office and HR systems

Added Advantage:

• Experience in retail, luxury, service, or multi-business operations
• Experience in retail recruitment, onboarding, and talent acquisition processes
• HR certifications such as CIPM.

What We Offer

• Competitive salary and performance-based incentives
• Career growth opportunities
• Professional and structured work environment
• Opportunity to contribute to a growing and ambitious organization.