Distribution Sales Executive at Elevated HR Limited

​​​​​​Job Purpose

• To drive sales growth, strengthen market presence, and expand distribution networks in Ibadan by managing key distributors, retailers, and trade partners.
• The role will ensure product availability, visibility, and penetration while achieving sales targets and building strong customer relationships.

Key Responsibilities
Sales & Revenue Growth:

• Deliver monthly and quarterly sales targets in line with company objectives.
• Identify new market opportunities and develop sales channels.

Distributor & Retail Management:

• Manage and strengthen relationships with distributors, wholesalers, and retailers.
• Monitor distributor stock levels and ensure adequate replenishment.
• Enforce trade terms and manage credit responsibly.

Market Development:

• Expand footprint and improve numeric distribution in location
• Ensure visibility, merchandising, and branding compliance across retail outlets.
• Execute trade promotions and activations in line with marketing strategy.

Performance Tracking & Reporting:

• Track sales performance and market share growth in the assigned territory.
• Provide weekly sales and competitor intelligence reports to management.

Team Collaboration & Compliance:

• Work with supply chain, finance, and marketing teams to ensure seamless operations.
• Ensure strict compliance with company policies and ethics in trade dealings.

Key Performance Indicators (KPIs)
Sales & Growth:

• Achieve ≥ 100% of monthly and quarterly sales targets.
• Deliver YoY sales growth ofX%(to be aligned with corporate targets).

Distribution & Coverage:

• Increase numeric distribution in Ibadan byX% per quarter.
• Ensure 95% product availability across assigned retail outlets.
• Grow active retail base by X new outlets monthly.

Distributor/Channel Management:

• Maintain distributor stock cover at a minimum of 3 weeks average.
• Ensure distributor sales order fulfillment rate of ≥ 90%.
• Keep overdue receivables within agreed credit terms (<5% past due).

Visibility & Trade Execution:

• Achieve ≥ 90% compliance with merchandising/visibility standards.
• Execute at least 2 trade activation programs per quarter.

Reporting & Compliance:

• Submit accurate sales and market intelligence reports weekly.
• Zero tolerance for policy breaches, unethical practices, or trade malpractice.

Key Requirements

• Bachelor’s Degree in Business Administration, Marketing, or related fields.
• 3–5 years of sales/distribution experience (FMCG or related industry preferred).
• Strong knowledge of the Ibadan market and distribution networks.
• Excellent negotiation, communication, and relationship management skills.
• Ability to work independently with high drive for results.