Digital Marketing Strategist at Pivotage Consulting

Pivotage Consulting – Our Client, a digital, content and creative agency that focuses on creating captivating brand experiences that resonates and deepens brand loyalty is currently seeking to grow its team by hiring a Digital Marketing Strategist

DMS /1013/IMM

Type:              Full Time

Job Title:     Digital Marketing Strategist

Career:         Mid-level

Location:    Gbagada, Lagos State.

Job Summary:

The Digital Marketing Strategist will manage the end to end digital marketing campaigns of our clients as well as manage the online presence of our agency. Has to be someone who is very digital and tech-savvy, a self-starter, is innovative and likes to come up with out of the box but data-driven strategies; someone who lives and breathes PPC campaigns, digital strategies and data.
JOB RESPONSIBILITIES.

The key responsibilities for this role include:

• Create, Manage and Optimize Paid Advertising Campaigns for clients and agency - across all digital marketing channels (social, programmatic, PPC etc)
• Create and implement organic social media and content marketing strategies
• Ideate and implement digital advertising strategies for client’s campaigns.
• Implement SEO strategies and best practices for our brand and our client’s
• Build and maintain strong relationships with clients
• Use analytical tools to track and improve digital marketing effort
• Build strong clients relationships through social media interaction
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Liaise with Design and Account Management teams to optimize customer experience and ensure brand consistency
• Identify advertising needs and establish best practices in digital marketing
• Stay up-to-date with digital technologies developments

OTHER DUTIES

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
JOB REQUIREMENTS

• Proven work experience as a Digital marketing strategist or Digital marketing manager. 
• Demonstrable experience with SEO/SEM and CRM software
• Experience implementing and optimizing Google Adwords campaigns
• Experience implementing and optimizing Facebook, Instagram, LinkedIn, YouTube Campaigns.
• Have Solid Understanding of Programmatic Advertising Channels
• Solid knowledge of web analytics tools like Google Analytics
• Hands-on experience with online marketing tools and practices
• Excellent verbal and written communication skills
• Strong analytical and project management skills