Creative Director at Project Growth

Key Responsibilities:

• Email Design: Utilize Illustrator (or any other design tool) to create compelling email designs that engage our DTC audience and support marketing strategies.
• Klaviyo Platform (bonus): Apply your experience with Klaviyo to develop and implement successful email marketing campaigns.
• Social Media Content Creation: Design captivating social media content, with a focus on Instagram, that aligns with the client’s brand identity and marketing goals.
• Shopify Image Management: Resize and update images for the Shopify store, ensuring product visuals are attractive and up-to-date.
• Ad Design: Craft DTC ad designs that effectively promote our products and drive consumer interest and sales.

What Success Looks Like:

• Engaging Email Campaigns: Create weekly email designs and campaigns that lead to higher open rates, engagement, and conversions.
• Consistent Branding: Delivering social media and ad designs that maintain brand consistency and enhance online presence.
• Effective Collaboration: Working efficiently with the marketing team, contributing to the brand's overall digital marketing efforts with high-quality designs and visuals.

Qualifications:

• Experience in creating email designs, preferably with proficiency in Adobe Creative Suite / Illustrator similar design tools.
• Experience with the Klaviyo email marketing platform is highly advantageous.
• Ability to create ad and social media designs, particularly for Instagram, and DTC ad designs.
• Familiarity with Shopify for managing and updating product images is a plus.
• Excellent English communication skills for effective teamwork and collaboration.
• Previous experience working with North American clients is preferred.