Communication and Campaign Manager at Civil Society Scaling-Up Nutrition in Nigeria (CS-SUNN)

Reports to: Executive Secretary
Employment Type: Annual Contract Renewal applicable

Role Overview:

The Communication and Campaign Manager is responsible for leading and integrating the Communications and Campaign and IT units to drive the organization’s advocacy efforts through digital transformation. This role requires a visionary leader who can leverage technology, innovative strategies, and digital communications to create high-impact campaigns, enhance public engagement, and ensure the smooth operation of IT systems.

Key Responsibilities:

Advocacy and Campaign Strategy:

• Develop and implement innovative advocacy campaigns that align with the organization’s mission and objectives.
• Lead the integration of digital tools and platforms to enhance advocacy efforts and public engagement.
• Collaborate with stakeholders, policymakers, and partner organizations to amplify the organization’s advocacy voice.
• Analyze social, political, and legislative trends to inform and shape campaign strategies.

Rebranding and Reinnovation of CS-SUNN:

• Lead the rebranding and reinnovation efforts for CS-SUNN to modernize its image, ensuring that its public identity reflects its mission and values.
• Oversee the development and implementation of a new brand strategy that strengthens stakeholder engagement, awareness, and support.
• Ensure that the rebranding aligns with advocacy goals, campaigns, and digital platforms for a cohesive public presence.
• Work with internal and external stakeholders to ensure buy-in and alignment with the rebranding process.

Communications Management:

• Oversee the development of strategic communication plans, ensuring consistent messaging across all platforms.
• Manage public relations, media outreach, and content creation for digital and traditional platforms, including websites, social media, and newsletters.
• Act as a spokesperson for the organization and manage relationships with key media outlets.
• Ensure effective storytelling that resonates with diverse audiences, amplifying the impact of advocacy campaigns.

Digital and IT Management:

• Oversee the IT unit to ensure the digital infrastructure supports organizational goals, advocacy campaigns, and communications strategies.
• Lead the implementation of new digital tools, platforms, and technologies to enhance efficiency, collaboration, and campaign effectiveness.
• Manage the organization's website, CRM systems, and data analytics platforms, ensuring they are secure, functional, and optimized for performance.
• Collaborate with the IT team to ensure technology aligns with advocacy and communication needs, supporting digital transformation across the organization.

Innovation and Digital Transformation:

• Drive digital innovation by identifying and implementing cutting-edge technologies that enhance campaign outreach and engagement.
• Stay ahead of trends in digital advocacy, social media, and communication technologies to keep the organization at the forefront of digital transformation.
• Lead the exploration of new digital platforms and innovative solutions that increase the organization’s impact and effectiveness.

Team Leadership and Development:

• Manage, mentor, and coordinate the activities of the IT, Communications, and Campaign teams, fostering collaboration and innovation.
• Ensure all teams are aligned with the organization’s strategic objectives and have the tools and resources to perform effectively.
• Provide regular feedback, training, and professional development opportunities to enhance the team’s capabilities in digital advocacy and campaign management.

Monitoring, Evaluation, and Reporting:

• Develop and track key performance indicators (KPIs) to measure the success of digital campaigns, advocacy efforts, rebranding initiatives, and IT systems.
• Use data analytics and reporting tools to evaluate campaign performance, adjusting strategies to maximize impact.
• Provide regular reports to senior management on the outcomes of advocacy campaigns, digital initiatives, and IT performance.
• Ensure compliance with data privacy regulations and best practices in digital security.

Qualifications:

• Bachelor’s degree in public relations, Communications, Information Technology, Political Science, or a related field. A master’s degree is preferred.
• At least 7-10 years of experience in advocacy, communications, campaign management, or IT management within an NGO/INGO.
• Proven track record of leading digital advocacy campaigns, rebranding efforts, and implementing innovative communication strategies.
• Strong understanding of IT systems, digital tools, and technologies used to support advocacy, campaigns, and organizational operations.
• Excellent leadership, project management, and strategic thinking skills.
• Proficiency in digital marketing, content management systems, and data analytics platforms.

Key Competencies:

•  Digital Innovation, Advocacy and Campaign Management, Rebranding and Organizational Innovation
• IT Systems and Digital Transformation, Public Relations and Media Engagement
• Leadership and Team Development, Data-Driven Decision Making