Channel Development Manager at Ascentech Services Limited

Salary: ₦500,000 – ₦1,000,000 Gross Monthly
Industry: Air Conditioning, Heating, Ventilation (HVAC) & Refrigerant Solutions

Role Overview

We are recruiting on behalf of a leading multinational company in the HVAC and refrigerant solutions industry. The Channel Development Manager will be responsible for expanding and strengthening the dealer network across Abuja and all states in North Central Nigeria: Benue, Kogi, Kwara, Nasarawa, Niger, Plateau, and the Federal Capital Territory (FCT).

This role combines strategic marketing, trade development, and performance management to drive distribution growth and improve sell-out performance across the region.

Key Responsibilities

• Expand the dealer network within assigned territories across Benue, Kogi, Kwara, Nasarawa, Niger, Plateau, and FCT
• Identify, recruit, and onboard new dealers to improve market coverage
• Visit dealer outlets regularly to promote the brand and educate dealers on the company’s value proposition
• Drive sell-out growth per dealer and improve sales velocity
• Monitor and analyze sell-in versus sell-out performance
• Improve regional distribution penetration and market share
• Track, evaluate, and manage dealer performance against KPIs
• Implement branded display corners in key dealer outlets
• Provide regular performance reports and market intelligence feedback
• Execute trade marketing initiatives and regional growth strategies

Requirements

• Minimum of 3+ years’ experience in channel sales, trade marketing, or dealer development
• Experience in HVAC, building materials, electronics, or FMCG distribution is an advantage
• Strong negotiation, relationship management, and analytical skills
• Proven track record of driving dealer performance and regional expansion
• Ability to travel extensively within Benue, Kogi, Kwara, Nasarawa, Niger, Plateau, and FCT
• Strong reporting and performance tracking capability

Key Competencies

• Strategic Thinking
• Sales & Distribution Management
• Trade Marketing Execution
• Performance Monitoring & Analytics
• Relationship & Stakeholder Management
• Market Expansion Strategy