Category & Marketing Manager (Adhesives and Steel Drums) at Ascentech Services Limited

Summary of the role

Our client is seeking for a highly-skilled, professional Category and Marketing Manager to join its dynamic and growing team. In this position, the candidate will oversee all technical matters company-wide, provide technical support to the Department of Sales, well as the additive/adhesives and steel drum manufacturing team.

S/he will also support the GM, Sales & Technical in all departmental activities; develop and manage marketing programs in specific channels, support business objectives, lead acquisition, foster customer retention, execute business development, provide sales support, and advance brand building.

Key roles

• Report progress, including any changes made to plans and production
• Contribute to product design and establishment of requirements
• Provide technical support and monitor the progress of projects
• Work closely with project manager during all phases of the development lifecycle
• Review all work produced by the development team
• Ensure code produced meets company standards
• Supporting sales team in lead generation efforts.
• Compiling lists describing our organization's offerings and communicating these to customers
• Develop, communicate and implement the marketing strategy
• Researching demand for the organization's products and services.
• Build marketing programs to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan
• Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics
• Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow, LTV and retention
• Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications
• Other duties as assigned by the General Manager Sales & Technical

Requirements

• Bachelor’s Degree in Chemistry or Engineering and a Post Graduate Degree in Marketing or Business or similar
• Minimum 5+ years technical experience in Lubricant industry, with 2-3 years marketing experience
• Technical exposure in the area of adhesives and steel drums
• Candidate must have Lubricant Industry Background
• Experience building marketing programs and reporting on the results
• Strong project management skills
• Strong problem-solving ability, including metrics-driven thinking
• Ability to travel as necessary