Business Development Manager - Radiology Sales at Uni-Medical Healthcare Ltd Nigeria

Job Summary

• The Business Development Manager for Radiology Sales in Uni-Medical Healthcare Limited is responsible for driving the growth and expansion of radiology products and services within a specified market. 
• This role focuses on developing and executing sales strategies, building and nurturing relationships with healthcare providers, and ensuring the company meets or exceeds revenue targets. 
• The position requires a deep understanding of radiology technology, market trends, and customer needs within the healthcare industry.

Key Responsibilities
Sales Strategy and Execution:

• Develop and implement sales strategies for radiology products and services to meet revenue and growth targets.
• Identify new business opportunities, including potential clients and markets, through research and relationship-building.
• Drive the sales cycle from lead generation to closing deals, ensuring alignment with company goals.

Client Relationship Management:

• Build and maintain strong relationships with key stakeholders, including hospitals, clinics, private practices, imaging centers, and other healthcare providers.
• Act as the primary point of contact for existing and potential clients, offering tailored solutions to meet their radiology needs.
• Provide exceptional customer service and follow-up support to ensure client satisfaction and repeat business.

Product Knowledge and Consultation:

• Stay up-to-date on the latest trends and technological advancements in radiology, including imaging equipment, software, and services.
• Provide consultative sales, advising clients on the best radiology products and services for their specific needs.
• Deliver product demonstrations, presentations, and training sessions to healthcare providers and decision-makers.

Market Research and Analysis:

• Conduct thorough market research to understand the competitive landscape, customer needs, and industry trends.
• Analyze sales data, customer feedback, and market conditions to inform sales strategies and identify opportunities for growth.

Sales Targets and Reporting:

• Set and achieve quarterly and annual sales targets, ensuring targets are met or exceeded.
• Maintain accurate and up-to-date records of all sales activities, customer interactions, and progress in CRM systems.
• Provide regular sales forecasts and reports to senior management.

Collaboration with Cross-Functional Teams:

• Collaborate with marketing, product management, and customer support teams to develop and execute campaigns, promotional materials, and sales initiatives.
• Work with the technical team to ensure proper installation, training, and support for customers post-sale.

Negotiation and Contract Management:

• Lead negotiations with clients, ensuring favorable terms for both the company and the customer.
• Manage the preparation and finalization of contracts, ensuring compliance with company policies and legal requirements.

Training and Development:

• Train and support junior sales staff or representatives in the product portfolio, sales processes, and best practices.
• Participate in ongoing professional development to enhance product knowledge and sales skills.

Key Skills and Qualifications

• Education: Bachelor’s Degree in Medical Sciences, or a related field. A background in healthcare or radiology is preferred.
• Experience: 3 - 5 years of experience in sales, with a strong preference for experience in the healthcare, medical devices, or radiology sectors.
• Technical Knowledge: A solid understanding of radiology equipment, imaging systems (such as MRI, CT scans, X-rays, etc.), and relevant software.
• Sales Skills: Proven track record of successfully meeting or exceeding sales targets in a business development role. Strong negotiation and closing skills.
• Communication: Exceptional verbal and written communication skills to engage and influence stakeholders at all levels.
• Relationship Building: Ability to establish and maintain strong, long-term client relationships.
• Problem-Solving: Ability to identify client needs and provide customized solutions.
• Project Management: Ability to manage multiple client accounts and projects simultaneously, ensuring deadlines and goals are met.
• CRM Proficiency: Experience using CRM tools (e.g.,Odoo, Salesforce, HubSpot) to track leads, opportunities, and customer interactions.

Personal Attributes:

• Self-Motivated: A driven individual with a proactive approach to sales and business development.
• Adaptability: The ability to thrive in a dynamic, fast-paced industry, adapting to new technologies and market changes.
• Customer-Centric: A focus on understanding customer needs and delivering tailored solutions that provide value.

Work Environment and Travel:

• This role will require travel to client locations, exhibitions, and industry events.