Business Development Lead Enterprise Application at ActiveEdge Technologies

Primary Tasks

Strategic Planning & Execution

• Develop and execute comprehensive business plans for introspec practices.
• Set short- and long-term strategic goals aimed at driving revenue growth and increasing market share.
• Align business strategies with ActivEdge’s overall corporate objectives.

Sales Pipeline Development

• Collaborate with the business and sales teams to build and maintain a robust and healthy sales pipeline.
• Drive the achievement of quarterly and annual revenue targets for Introspec
• Ensure accurate sales forecasting and reporting.

Stakeholder Relationship Management

• Build and nurture relationships with key stakeholders within FSI’s, Manufacturing Oil and Gas client organizations.
• Facilitate partnerships engagement that promote enterprise solutions leveraging on technology stacks.
• Represent ActivEdge in partner meetings, conferences, and joint initiatives.

Go-to-Market Strategy

• Develop and implement effective go-to-market (GTM) strategies for Enterprise Solution.
• Align GTM approaches with market opportunities, industry trends, and evolving customer needs.
• Ensure synergy between marketing, presales, and delivery teams in executing GTM initiatives.

Cross-Functional Leadership

• Lead and coordinate internal teams including Sales, Technical, and Marketing to support Oracle and Microsoft practices.
• Ensure seamless execution of business plans and consistent communication across functions.
• Provide leadership that promotes collaboration, innovation, and accountability.

Partnership & Ecosystem Development

• Identify, pursue, and secure strategic partnerships with other technology providers, customers, and industry influencers.
• Manage alliance activities and ensure compliance with partner programs and certification requirements.

Market Analysis & Competitor Research

• Conduct ongoing market and competitive analysis to ensure ActivEdge remains ahead of market trends.
• Provide actionable insights that inform business strategy and sales planning.
• Adjust strategies proactively to maintain and grow market share.

Solution Development

• Provide market insights and feedback to the technology and engineering teams to guide product and solution development.
• Support the design and packaging of tailored solutions that meet customer needs and leverage emerging technologies.
• Drive innovation through customer feedback loops and market intelligence.

Execution Responsibilities

• Develop and execute comprehensive business development, sales, and marketing plans, including targeted market segments, industry heatmaps, and go-to-market strategies, to generate a consistent quarterly pipeline and meet revenue goals.
• Create and maintain account and opportunity plans for key clients, identifying growth opportunities and driving sustainable business relationships.
• Liaise with internal stakeholders, including Presales, Chief Technology Officer, Chief Operating Officer, and Product Managers, to ensure a coordinated approach that supports sales and business development activities.
• Track performance metrics, report on business outcomes, and continuously refine engagement strategies to optimize success.

Required Experience

• With a minimum of 8 years total experience, and at least 2–3 years in senior business development, enterprise sales, or practice leadership roles within a technology services or systems integration environment.

Experience Breakdown (high level):

• Proven experience driving enterprise application sales (Oracle, Microsoft, or similar ERP / enterprise platforms).
• Demonstrated track record of pipeline creation, deal structuring, and revenue closure within FSI, Manufacturing, and/or Oil & Gas sectors.
• Experience working with OEM partner ecosystems, including co-selling, deal registration, and alliance management.
• Strong exposure to go-to-market strategy development, account planning, and cross-functional leadership (Sales, Presales, Delivery, Marketing)